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  • 51.
    Achtenhagen, Leona
    et al.
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management). Jönköping University, Jönköping International Business School, JIBS, Media, Management and Transformation Centre (MMTC).
    Picard, Robert
    Jönköping University, Jönköping International Business School, JIBS, Economics. Jönköping University, Jönköping International Business School, JIBS, Media, Management and Transformation Centre (MMTC).
    Der Portfolio-Ansatz in den Medienindustrien: Ein strategisches Werkzeug mit unterschätztem Wert?2005In: Zeitschrift für Controlling & Management, ISSN 1614-1822, no 2, p. 42-48Article in journal (Other (popular science, discussion, etc.))
    Abstract [en]

    Institutional theory is employed for examining how and to what extent external pressure leads to changes in the venture idea during the start-up and early life of new, knowledge-intensive ventures. From a population of 321 young, knowledge-intensive firms that underwent a training program at Linkping University, Sweden, structured telephone interview data were obtained from 167 firms. The results confirmed that the venture idea had undergone more change in ventures that had more external owners, a dominant customer, and an incubator location. The results imply that institutional theory is a meaningful tool for understanding why and how venture ideas change over time.

  • 52.
    Achtenhagen, Leona
    et al.
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management). Jönköping University, Jönköping International Business School, JIBS, Media, Management and Transformation Centre (MMTC).
    Picard, Robert G
    Jönköping University, Jönköping International Business School, JIBS, Economics. Jönköping University, Jönköping International Business School, JIBS, Media, Management and Transformation Centre (MMTC).
    Challenges and Success Factors in Media Cluster Development: A Review of Contemporary Knowledge2009In: Uddevalla Symposium 2009: the geography of innovation and entrepreneurship : revised papers presented at the 12th Uddevalla Symposium, 11-13 June, 2009, Bari, Italy / [ed] Iréne Bernhard, Trollhättan: Department of Economics and IT, University West , 2009, p. 9-26Conference paper (Other academic)
  • 53.
    Achtenhagen, Leona
    et al.
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management). Jönköping University, Jönköping International Business School, JIBS, Media, Management and Transformation Centre (MMTC).
    Raviola, Elena
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management). Jönköping University, Jönköping International Business School, JIBS, Media, Management and Transformation Centre (MMTC).
    Balancing tensions during convergence: duality management in a newspaper company2009In: JMM - The International Journal on Media Management, ISSN 1424-1277, E-ISSN 1424-1250, Vol. 11, no 1, p. 32-41Article in journal (Refereed)
  • 54.
    Achtenhagen, Leona
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Media, Management and Transformation Centre (MMTC). Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Raviola, Elena
    Jönköping University, Jönköping International Business School, JIBS, Media, Management and Transformation Centre (MMTC). Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Organizing internal tensions: The duality management of media companies2006In: Paper presented at the Organising Media International Workshop, Gothenburg, October 2006, 2006Conference paper (Other academic)
  • 55.
    Achtenhagen, Leona
    et al.
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management). Jönköping University, Jönköping International Business School, JIBS, Media, Management and Transformation Centre (MMTC).
    Rüegg-Stürm, Johannes
    Management-Mode oder unternehmerische Herausforderung: Überlegungen zur Entstehung netzwerkartiger Organisations- und Führungsformen2000In: Die Unternehmung, ISSN 0042-059X, no 1, p. 3-22Article in journal (Refereed)
  • 56.
    Achtenhagen, Leona
    et al.
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management). Jönköping University, Jönköping International Business School, JIBS, Media, Management and Transformation Centre (MMTC).
    Welter, Friederike
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Entrepreneurship discourse in the media2007In: Handbook of Qualitative Research Methods in Entrepreneurship, Cheltenham: Edward Elgar , 2007, p. 193-215Chapter in book (Other academic)
  • 57.
    Achtenhagen, Leona
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Media, Management and Transformation Centre (MMTC). Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Welter, Friederike
    Jönköping University, Jönköping International Business School, JIBS, Centre for Innovation Systems, Entrepreneurship and Growth . Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Female entrepreneurship in Germany: context, development and its reflection in German media.2003In: New Perspectives on Women Entrepreneurs, Greenwich: Information Age , 2003, p. 71-100Chapter in book (Other academic)
  • 58.
    Achtenhagen, Leona
    et al.
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Welter, Friederike
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Linking the Entrepreneurship Discourse to its Context: The Development of Entrepreneurship in Germany in the Years 1997-20012004In: Advances in Interdisciplinary European Entrepreneurship Research, Münster: Lit Verlag , 2004, p. 1-25Chapter in book (Other (popular science, discussion, etc.))
  • 59.
    Achtenhagen, Leona
    et al.
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Welter, Friederike
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    (Re-)Constructing the Entrepreneurial Spirit2005In: Frontiers of entrepreneurship research 2005: proceedings of the twenty-fifth annual Entrepreneurship Research Conference, Babson Park, Mass.: Babson College , 2005, p. 104-117Conference paper (Other academic)
  • 60.
    Achtenhagen, Leona
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Media, Management and Transformation Centre (MMTC). Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Welter, Friederike
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management). Jönköping University, Jönköping International Business School, JIBS, Media, Management and Transformation Centre (MMTC).
    Re-Creating an Entrepreneurial Spirit in Germany: A Review of the Public and Newspaper Discourse2006In: Understanding the Regulatory Climate for Entrepreneurship and SMEs: Papers presented to the Rencontres de St-Gall 2006, St.Gallen: KMU-HSG , 2006Chapter in book (Other (popular science, discussion, etc.))
  • 61.
    Achtenhagen, Leona
    et al.
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Welter, Friederike
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    The attractive blond lady in a pink business suit: Analyzing the discourse on female entrepreneurship in German newspapers between 1997 and 20032005In: Paper presented at the Interdisciplinary European Conference on Entrepreneurship Research, Amsterdam, February 2005, 2005Conference paper (Other academic)
  • 62.
    Achtenhagen, Leona
    et al.
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management). Jönköping University, Jönköping International Business School, JIBS, Media, Management and Transformation Centre (MMTC). Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Welter, Friederike
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management). Jönköping University, Jönköping International Business School, JIBS, Business Administration. Jönköping University, Jönköping International Business School, JIBS, Centre for Innovation Systems, Entrepreneurship and Growth .
    "Unternehmergeist, komm aus der Flasche": der Entrepre­neurship-Diskurs in deutschen Zeitungen2008In: Stand und Perspektiven der deutschsprachigen Entrepreneurship- und KMU-Forschung / [ed] Sascha Kraus and K. Gundolf, Köln: Ibidem-Verlag, 2008, p. 135-150Chapter in book (Other academic)
  • 63.
    Achtenhagen, Leona
    et al.
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management). Jönköping University, Jönköping International Business School, JIBS, Media, Management and Transformation Centre (MMTC).
    zu Knyphausen-Aufsess, Dodo
    Fostering Doctoral Entrepreneurship Education in Germany2008In: Journal of Small Business and Enterprise Development, ISSN 1462-6004, E-ISSN 1758-7840, Vol. 15, no 2, p. 397-404Article in journal (Refereed)
  • 64.
    Achtenhagen, Leona
    et al.
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management). Jönköping University, Jönköping International Business School, JIBS, Media, Management and Transformation Centre (MMTC).
    zu Knyphausen-Aufsess, Dodo
    Fostering Entrepreneurship Education and Research in Germany: The EXIST High Technology Entrepreneurship Postgraduate Programme2002In: Internationalizing entrepreneurship education and training: proceedings of the IntEnt-Conference, Technikon SA, Kruger National Park, South Africa, July 2-4, 2001, Lohmar: Eul , 2002, p. 299-316Conference paper (Refereed)
  • 65.
    Achtenhagen, Leona
    et al.
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management). Jönköping University, Jönköping International Business School, JIBS, Media, Management and Transformation Centre (MMTC).
    zu Knyphausen-Aufsess, Dodo
    Managing the sharing of knowledge?: A comparative analysis of the cases of Open Source Software Development and Genomics2004In: Paper presented at the Strategic Management Society Annual Conference, Puerto Rico, November 2004: Strategic Balance: Driving Innovation and Maintaining Performance, 2004Conference paper (Other academic)
  • 66.
    Achtenhagen, Leona
    et al.
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management). Jönköping University, Jönköping International Business School, JIBS, Media, Management and Transformation Centre (MMTC).
    zu Knyphausen-Aufsess, Dodo
    The Role of Regional Networks in New-Venture Creation Processes2001In: Frontiers of entrepreneurship research 2001: Proceedings of the twenty-first annual Entrepreneurship Research Conference, Babson Park, Mass.: Babson College , 2001, Vol. 55Conference paper (Other academic)
  • 67. Aculai, Elena
    et al.
    Vinogradova, Natalia
    Welter, Friederike
    Jönköping University, Jönköping International Business School, JIBS, Centre for Innovation Systems, Entrepreneurship and Growth . Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    How to be successful in an adverse business environment: Knitwear Factory in Moldova2008In: Innovation and Entrepreneurship: Successful Start-ups and Businesses in Emerging Economies, Cheltenham: Edward Elgar , 2008, p. 89-104Chapter in book (Other academic)
  • 68.
    Adestam, Carina
    et al.
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Gunnmo, Sofia
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    CSR: Structure for Responsibility2008Independent thesis Advanced level (degree of Magister), 10 points / 15 hpStudent thesis
    Abstract [en]

    Many organisational flaws are consequences of unsuitable structure arrangements that do not support the organisation in its work towards goal accomplishment. The appropriateness of the structure is determined by how well it allows the organisation to respond to the environment in which it is active. Furthermore, an organisation is divided into parts with their own requirements on the structure. CSR is a concept that enables for a wider perspective of how to conduct business, thereby strengthening the link between the organisation and the external society. It addresses the issues of how a company can create sustainable wealth through behaving in a responsible way where a high responsiveness to the environment is crucial. The purpose of this thesis is therefore to describe and analyse how the organisational social structure of the CSR work can help and enhance such engagement.

    An abductive approach have steered the authors when conducting this study. Qualitative data is explicitly used, gathered through interviews with representatives from ABB and Skanska. The data derived from these interviews provides a picture of what, why and how the two companies have chosen to work with CSR issues as well as how they have chosen to structure the work. Using the theoretical frame and the empirical data an analyse of the characteristics and arguments for CSR and the cultural, motivational and structural aspects led to the identification of requirements that this work place on the structure and how ABB and Skanska handle these requirements.

    The objective of CSR is to be able to assess the business impact on the society and from that standpoint create a way to handle those impacts. Therefore the work is different from company to company but with common requirements on the structure where some are, local responsiveness, creativity and unified work. To answer to these requirements the structure should preferable have the characteristics of horizontal differentiation and specialisation on group level, an integration based on both human interaction and documents where standardisation should be avoided. This implies that the requirements of CSR are best met when the mechanic and the organic structure meet. An organic organisation needs mechanical traits to allow for the guidelines, directives and responsibilities to be defined in order to reach a unified picture. The mechanical on the other hand needs organic characteristics to support and allow for continuous improvements and work that takes local conditions into account.

  • 69. Agndal, H
    et al.
    Axelsson, B
    Melin, Leif
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Understanding Strategic Change2005In: Developing Sourcing Capabilities: creating strategic change in purchasing and supply management, Chichester: John Wiley , 2005Chapter in book (Other (popular science, discussion, etc.))
  • 70.
    Ahlén, Kristoffer
    et al.
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Benjaminsson, Erik
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Hedegärd, Jesper
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Improving the Order Receiving Process: Case Study: Ekmans AB2010Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Purpose

    The purpose of the thesis is to identify problems cooperating departments suffer from, create solutions and discover ways to successfully implement the changes. A case study of Ekmans AB has been conducted to accomplish this.

    Background

    In today’s business world competition is fiercer than ever. New companies enter the market and new technologies and working methods are introduced which requires the companies to work proactivelyto foresee opportunities. But even if the companies are aware of all these external factors, they also need to look internally to see what they can improve and make more efficient in order to stay competitive. Therefore, it is important for companies to be ready to change both structure and culture to be more efficient.

    Method

    The method is based on a qualitative approach with semi-structuredi nterviews. A total of 20 interviews were conducted. The interviewees possess different positions within the company, ranging from the top management down through the organizational hierarchy.

    Conclusion

    The study shows that problems can arise from miscommunication, outdated ways of handling order receiving and a poorly chosen organizational structure. To solve these problems companies has to realize the importance of change. When modification the organizationa company has to take the organizational culture into consideration. It is important that the employees feel that they are a part of the change instead of just seeing it from sideline. Moreover, the management has to make sure they are thoroughly in their work regarding change; they have to follow up each alteration to make sure that it is actually implemented. Moreover, standardization is the key for organizations wishing improve and become more efficient. The result of the study showed that it is first when these criterions are fulfilled that the company can expect to successfully implement changes.

  • 71. Aidis, R.
    et al.
    Welter, Friederike
    Jönköping University, Jönköping International Business School, JIBS Entrepreneurship Centre. Jönköping University, Jönköping International Business School, JIBS, Business Administration. Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Smallbone, D.
    Isakova, N.
    Female Entrepreneurship in Transi­tion Economies: The Case of Lithuania and Ukraine2007In: Feminist Economics, ISSN 1354-5701, E-ISSN 1466-4372, Vol. 13, no 2, p. 157-183Article in journal (Refereed)
  • 72. Aidis, Ruta
    et al.
    Welter, FriederikeJönköping University, Jönköping International Business School, JIBS, Centre for Innovation Systems, Entrepreneurship and Growth . Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Innovation and Entrepreneurship: Successful Start-ups and Businesses in Emerging Economies2008Collection (editor) (Other academic)
  • 73. Aidis, Ruta
    et al.
    Welter, FriederikeJönköping University, Jönköping International Business School, JIBS, Centre for Innovation Systems, Entrepreneurship and Growth . Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    The Cutting Edge: Innovation and Entrepreneurship in New Europe2008Collection (editor) (Other academic)
  • 74.
    Alibegovic, Sandra
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Business Administration. Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Hawkins, Andrew
    Jönköping University, Jönköping International Business School, JIBS, Business Administration. Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Parmar, Mitesh
    Jönköping University, Jönköping International Business School, JIBS, Business Administration. Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Empowerment, Contextual Performance & Job Satisfaction -      A Case Study of the Scandic Hotels in Jönköping -2009Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Purpose: The purpose of this study was to examine the relationship between job satisfaction among hotel employees as well as the relationship between employee empowerment and contextual performance behaviours.

    Background: Most managers and scholars emphasize that an organization’s most important tool for gaining a competitive advantage is its people and; in order for the firm to attain success employees must be involved and active. It has been argued that success within the hotel industry lies with customer satisfaction, of which is the result of overall job satisfaction of the employee. Most hotels strive to empower their employees in order to deliver better quality service. In addition, contextual performance behaviours are also common practice in such places where employees have a broad range of duties and tasks. Both empowerment and contextual performance behaviours are thus seen to provide overall job satisfaction.

    Method: The research approach used was that of a single case study, using a survey instrument to collect data on facets empowerment and contextual performance behaviours. The Scandic Hotels of Jonkoping were used for this purpose. The data collected were then analysed by way of factor analysis and multiple regression methods to validate the hypotheses formed in the theoretical framework.

    Findings and

    Conclusions: Based on the results of the analysis, the majority of the hypotheses were supported.  Training and rewards showed a significant relationship with overall job satisfaction. Job dedication behaviours also showed similar results. In addition, information sharing and trust and training and rewards proved to have interrelationships as facets of empowerment.  Interpersonal facilitation and job dedication behaviours were also proved to be distinct behaviours within contextual performance.

  • 75.
    Almén, Eva
    et al.
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Mannerstråle, Christine
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Jacobsson, Charlotte
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Purchasing as a necessity: Recommandations to Saab Avitronics2006Independent thesis Basic level (degree of Bachelor), 10 points / 15 hpStudent thesis
    Abstract [en]

    Problem:The importance of purchasing is often neglected, and the possibilities for continuous improvements in order to reap advantages, such as cost reductions, are often overlooked. Furthermore, the subject of purchasing has not been explored to a large extent in academic research. Therefore, we found the subject to be of great interest and possibly containing opportunities for companies, including Saab Avitronics, to seize.

    Purpose:The purpose of the thesis is to present recommendations after evaluating the purchasing organization and strategies regarding the strategic purchases within Saab Avitronics, Sweden.

    Methodology:To receive a deeper understanding of the purchasing department, we found it necessary to use a qualitative method approach. Through a target-oriented selection we choose to do our empirical case study at Saab Avitronics. The empirical study consists of interviews with the selected respondents as well as written documents.

    Analysis:The analysis is structured according to the theoretical framework; purchasing, purchasing objectives, purchasing organization, purchasing process and purchasing strategies.

    Conclusions:The conclusions are the recommendations we have been able to suggest to Saab Avitronics in order to improve its purchasing function and increase the purchasing power. We find it appropriate for the business unit to rationalize and diversify its supply-base. Another recommendation is to remove the monetary range each purchaser can authorize purchases of.

  • 76.
    Alvarsson, Sandra
    et al.
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Ha, Cheong
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Thams, Sabrina
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Student’s Website Usage: -Today’s students, tomorrows consumer.2011Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Purpose

    The purpose of this thesis is, looking from a consumer’s perspective, to investigate the influences of students website selection

    Background

    Today’s students are a new generation of consumers. They have been brought up with digi-tal media and have different attitudes towards marketing than their parents. Most market management theories were created before the digital revolution. Students are tomorrow’s high income consumers. It is valuable for companies to understand how these consumers orientate themselves on the internet and how to best reach them.

    Method

    An exploratory/explanatory deductive study to map what websites students use, how the websites are found and why they are used was conducted. The empirical findings were col-lected through group interviews.

    Conclusion

    Students have a very habitual behavior on the internet. They use some of the internet’s largest brands. Each website offers a niche and specialized service, presented in a simple and interactive manner. Students choose one website for each specific service. As the in-ternet is large with a lot of information they have a cluster of chore websites visited on a regular basis. From that base, students use friends and search engines to navigate them-selves to the destinations of their choice. Advertisement offer more trust than enticement to actually visit the sites.

  • 77.
    Anderson, Helén
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Projektorganisation: stöder eller kväver innovation?2005In: Arbetsliv och samhällsförändringar, Lund: Studentlitteratur , 2005, p. 103-118Chapter in book (Other academic)
  • 78.
    Anderson, Helén
    et al.
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Andersson, P
    Salmi, A
    Halinen-Kaila, A
    Havila, A
    Holtström, J
    Vaara, E
    M&A Processes in Business Networks: Managing Connectedness2003In: 19th IMP-conference in Lugano, Switzerland in 2003, 2003Conference paper (Other academic)
  • 79.
    Anderson, Helén
    et al.
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Dahlin, Peter
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Havila, Virpi
    Uppsala universitet.
    (What) Do we know about M&As?: A review of Swedish doctoral dissertations about mergers and acquisitions2009Conference paper (Refereed)
  • 80.
    Anderson, Helén
    et al.
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Dahlin, Peter
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Havila, Virpi
    Uppsala universitet.
    Where is the Swedish M&A research?: A review of Swedish doctoral dissertations focusing on mergers and acquisitions2009Conference paper (Refereed)
  • 81.
    Anderson, Helén
    et al.
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Grundström, G
    Sjöström, R
    Networking within an Industry Group in Northern Sweden2005In: Paper presented at the SMU edge Conference in Singapore, 11-13 July 2005, 2005Conference paper (Other academic)
  • 82.
    Anderson, Helén
    et al.
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Grundström, G
    Sjöström, R
    Örnsköldsvik Industry Group: its characteristics, its internal networking and some theoretical implications thereof2006In: Presented at the 9th Uddevalla Symposium, 15-17 June, 2006, Fairfax, VA, USA, 2006Conference paper (Other academic)
  • 83.
    Anderson, Helén
    et al.
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Havila, V
    Holtström, J
    Are Customers And Suppliers Part(Icipants) Of A Merger Or An Acquisition?: A Literature Review2003In: 19th IMP-conference in Lugano, Switzerland in 2003, 2003Conference paper (Other academic)
  • 84.
    Anderson, Helén
    et al.
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Holtström, J
    Öberg, C
    Are Mergers Or Acquisitions Expected To Affect Customer And Supplier Relationships?: An Analysis Of Decisions Taken By A Competitive Authority2003In: 19th IMP-conference in Lugano, Switzerland in 2003, 2003Conference paper (Other academic)
  • 85.
    Anderson, Helén
    et al.
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Huge Brodin, M
    The Consumer's Changing Role: The Case Of Recycling2003In: 19th IMP-conference in Lugano, Switzerland in 2003, 2003Conference paper (Other academic)
  • 86.
    Anderson, Helén
    et al.
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Huge Brodin, M
    The consumer's changing role: the case of recycling2005In: Management of environmental quality, ISSN 1477-7835, E-ISSN 1758-6119, Vol. 16, no 1, p. 77-86Article in journal (Refereed)
  • 87.
    Anderson, Helén
    et al.
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Hultman, Jens
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    The Promise of Shared Product Data: an Exploration of Interaction in the Development of Product Data Management technology2005In: Paper presented at the 12th International Product Development Management Conference, Copenhagen, Denmark, June 12-14, 2005, 2005Conference paper (Other academic)
  • 88.
    Anderson, Helén
    et al.
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Hultman, Jens
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Johansson, Nils
    Creating a Business Case for Product Data Management Technology: a transaction cost approach2007In: Paper presented at the 14th international Product Development Management Conference, June 10-12, 2007, Porto, Portugal, 2007Conference paper (Other academic)
  • 89.
    Anderson, Helén
    et al.
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Lilliecreutz, J
    The Challenge In Supply Chain Innovation2003In: 19th IMP-conference in Lugano, Switzerland in 2003, 2003Conference paper (Other academic)
  • 90.
    Anderson, Helén
    et al.
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Lindström, G
    Skapa kundnärvaro i innovationsprocessen2008In: Innovationsförmåga, Stockholm: Product innovation engineering program (PIEp) , 2008Chapter in book (Other academic)
  • 91.
    Andersson, Angelica
    et al.
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Cederbrink, Petter
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Lövsund, Magnus
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Managing Customer Loyalty through Direct Marketing: A Case Study of the Relationship between Länsförsäkringar Kalmar Län And Their Beneficiary Customers2009Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Background: LF is active in three markets: Property & casualty insurance, pension and banking. The main objective for such a strategy is to differentiate by offering all the services to the customer who can enjoy the benefits of having their whole personal economy at one place. LF’s market requires great customer loyalty as the high fixed costs of acquiring a new customer does not make the customer profitable until several years later. If the company then can achieve excellent customer loyalty, there are great reasons to invest in this field. Direct marketing is a method known to be focusing on long term aspects by establishing a relationship which increases the customer loyalty.

    Purpose: The purpose of this thesis is to study Länsförsäkringar Kalmar Län and analyse how they can use direct marketing to increase customer loyalty while operating in different service markets.

    Method: This thesis is using a case study on the relationship between Länsförsäkringar Kalmar Län and their beneficiary customers. The data has been collected through interviews with key personnel at the company and through a survey with participants from a key segment of the company’s beneficiary customers. The empirical findings were then analysed qualitatively.

    Conclusion: To successfully use direct marketing to increase customer loyalty the company needs to go through a four step process: Firstly, the company needs to know their customer by gathering data through CRM systems. Secondly, the company needs to understand their customer by interpreting the collected data. Thirdly, the company needs to inform their customer through customised direct marketing. At last, the company earns customer loyalty as the behaviour of the customer changes. The company now needs to gather new information and the process goes on in a continuous cycle.

  • 92.
    Andersson, Angelica
    et al.
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Yavuz Iskander, Madelene
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Frank, Robert & Stig: A Study About Organizational Core Value Branding, through Notional Employees2010Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The phenomenon of notional employees has started to occur, since companies are facing an increased challenge to break through the marketing clutter. The phenomenon makes it possible for companies to communicate the increasingly important intangible values of a brand.

    The purpose with this thesis is to explore and illustrate how organizational core values are communicated through notional employees.

    The phenomenon of notional employees was researched from both a company and customer perspective, where a multiple case study research was made. Interviews were held with the authors of the notional employees and focus groups were held among consumers.

    Communication of core values via notional employees follows four steps.

    First the notional employee and its character is created. This step is followed by communication of core values through the notional employee. Thirdly, the type of values which has been communicated needs to be analyzed. Finally, if true core values are not communicated, communicative adjustments are required.

    These steps are presented in “The Core Value Communication Wheel”.

  • 93.
    Andersson, Arvid
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Business Administration. Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Clausson, Carl-Filip
    Jönköping University, Jönköping International Business School, JIBS, Business Administration. Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Johansson, Daniel
    Jönköping University, Jönköping International Business School, JIBS, Business Administration. Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Competence barriers to innovation: A study on small enterprises2009Independent thesis Basic level (degree of Bachelor), 15 credits / 22,5 HE creditsStudent thesis
    Abstract [en]

    Innovation is, in most cases, a necessity for firms in today’s changingmarket place. It has the potential to offer firms numerous advantages,including increased profit and growth. However, innovationis no easy process and there are many barriers and impedimentsto innovation that needs to be overcome in order to efficiently innovate.A study conducted by Vinnova (2007) showed that 18% ofSMEs consider a shortage of qualified personnel as a high barrier toinnovation.

    How are competence barriers to innovation experienced by smallenterprises in the selected sample? Do competence barriers to innovationvary depending on different firm characteristics and in thatcase how? Which consequences do small enterprises encounter as aresult of facing competence barriers to innovation? Are small enterprisesthat face high competence barriers to innovation more likelyto encounter consequences?

    The purpose of this research report is to investigate competencebarriers to innovation within small enterprises and the consequencesthese barriers might result in.

    Competence barriers to innovation are considered moderate in thissample. The highest barrier was shortage of qualified personnel necessaryfor innovation. In general, small enterprises that experienceda higher level of competition also faced higher competence barriersto innovation. The most frequently reported consequences fromfacing competence barriers to innovation were; inability to acceptcertain jobs or contracts, decreased profitability and difficulty in expandingthe business. Small enterprises which face higher competencebarriers to innovation are more likely to encounter consequences.

  • 94.
    Andersson, Arvid
    et al.
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Helander, Anna
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    The influence of network relationships in the internationalization of SMEs2009Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Title: The influence of network relationships in the internationalization of SMEs

     

    Authors: Andersson, Arvid & Helander, Anna

     

     

    Tutor: Karlsson, Tomas

     

     

    Date: June, 2009

     

    Background: The world has become globalized, resulting in a rapid increase in international trade. Also many SMEs actively internationalize. At the same time, networks are increasingly replacing traditional markets. In the internationalization process of SMEs it has through research been confirmed that firms are influenced by network relationships in their internationalization process.

    Problem: Choice of foreign market and market entry mode are crucial decisions SMEs make in their internationalization process. It has been found that network relationships affect SMEs in these decisions. However, the research within this area has been focusing heavily on knowledge-intensive SMEs. Scholars call for further research in relation to other industries, as well as a more specific investigation of what kind of different network relationships that affect choice of foreign market and of market entry mode.

    Purpose: The purpose of this thesis is to investigate how SMEs’ choice of foreign market and market entry mode is influenced by different types of network relationships.

     

    Method: A multiple case study strategy was applied and four SMEs were included in the sample. Data was collected through semi-structured interviews, (three personal and one telephone interview), and complemented with secondary data. The respondents were the CEOs of the case firms. The collected data was categorized and each case firm was analyzed, followed by cross-case comparisons.

    Conclusion: The findings in this thesis show that all case firms had been affected by network relationships in the choice of foreign market and/or choice of market entry mode. Generally the findings conformed to a certain degree to previous findings concerning SMEs in knowledge intensive industries. Further, it was found that network relationship influence was more frequent in the choice of foreign market. In this decision, firms which had taken a proactive approach were mainly infuenced by strong and formal relationships. Firms taking a reactive approach were mainly influenced by weak and informal relationships. Concerning entry mode, it was only weak, informal relationships which had influenced the decision.

     

  • 95.
    Andersson, Jennie
    et al.
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Heidaripour, Shabnam
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Effective Repatriation: A case study of Volvo Construction Equipment in Eskilstuna2006Independent thesis Advanced level (degree of Magister), 10 points / 15 hpStudent thesis
    Abstract [en]

    Background: Going abroad for a number of years to live and work in a different country and culture is a major change for most people. To make this easier and minimize the risks of facing adjustment difficulties for these people going abroad, companies’ Human resource departments, in particular, have great responsibilities. It is also mainly their responsibility to ensure a smooth re-adjustment for employees returning to home country after a completed international assignment. Today many companies not only underestimate the problems related to an unsuccessful repatriation process, but also do not acknowledge the difficulties that the expatriates face upon return. Moreover, there is evidence showing that only a minority of companies invest substantial resources in the task of creating an Effective Repatriation process, even though researchers have confirmed repatriation to be more challenging than expatriation.

    Purpose: The purpose of this thesis is to find out how companies can improve and facilitate the repatriation of their employees. This will be done by examining factors affecting how an expatriate perceives the repatriation process and by identifying the most critical actions in achieving an effective repatriation process.

    Method: In order to fulfill the purpose of this thesis a qualitative method was chosen. A case study was conducted over Volvo Construction Equipment in Eskilstuna, based upon personal interviews with expatriates as well as representatives of the Volvo International Assignment Management (VIAM) and Human Resource department of Volvo Construction Equipment in Eskilstuna. Further, the case study included a preliminary study based on a question and answer format, answered by 20 expatriates at Volvo CE in Eskilstuna. With support from information gathered through the preliminary study, later 10 personal interviews were carried out with expatriates at Volvo CE.

    Conclusion: The findings of this thesis propose 10 main factors, which influence how an expatriate perceives the repatriation process. These are; (1) the Purpose for why an expatriate is sent abroad, (2) the Picture of the repatriation process and responsibility areas communicated by the home company, (3) the perceived Communication and support, (4) the utilization of Mentorship, (5) Reverse culture shock issues, (6) Career issues, (7) Organizational issues, (8) Practical issues, (9) Family issues and finally,(10) the existence of an Evaluation. Further, the result of this thesis suggest that there are four critical actions in achieving an effective repatriation process; preplanning, communicating and providing support, proactive repositioning process and finally, applying an evaluation.

  • 96.
    Andersson, Johannes
    et al.
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Blomkvist, Martin
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Holmberg, Mattias
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Blog Marketing - A consumer perspective2007Independent thesis Basic level (degree of Bachelor), 10 points / 15 hpStudent thesis
    Abstract [en]

    The phenomenon of blogs is growing rapidly and is expected to increase even in a more rapid pace (Technorati, 2006, November 6). As Wright (2006) discuss; blogs provides a new way of communicating with customers, as customers want to be talked with, not to. Companies have newly started to pay attention to this and as a result, the concept of blog marketing has been born. The little research that has been done on blog marketing has been done from a company perspective. However, no or little research has yet considered how consumers use blogs. In order to use blogs as a communication tool, it is of huge importance for companies to understand how consumers use blogs in their decision making. Hence the purpose is;

    “To explore how and why consumers use blogs in their decision making process“

    In order to answer this purpose we conducted nine interviews on young adults, as previous research suggests that this population use blogs the most (Tremayne, 2007). From the collected data a qualitative analyze was made in which the empirical findings was analyzed with support of the theoretical framework.

    From the analysis we found that consumers use blogs throughout their decision making. Within the consumers’ decision making, collaborative blogs was mostly used as the consumers could get more input from a larger audience and because this type of blog tended to cover a specific topic of interest for the consumers. Consumers were found mainly writing in the blogs when they had knowledge to contribute with or when they needed information that they could not otherwise find in the blogs.

    We also noticed that consumers turned to groups they belonged to, so called normative group, or they turned to groups that they did not belong to, so called comparative groups. These groups influenced the consumer by providing them with knowledge and by giving them positive and negative confirmation on their choice of purchase. However normative groups also persuaded the consumer to buy products in order to belong to the group.

    Besides this, a pattern of characteristics of the individuals that the consumer blogged with were noticed. Consumers wanted user experiences and thus the vast majority of these individuals they turned to, seemed to be consumers themselves, with relevant product experiences. The consumers also seem to blog more with certain individuals, whose opinions were valued more. These individuals often shared the latest information on products.

    Lastly we found that consumers seemed to be selective when reading blog posts. The blog posts needed to contain detailed- and up-to-date information. Moreover, consumers wanted blog post to be written by other consumers because they saw them as more credible then companies. The consumers also chose to read blog posts that show similarities be-tween the consumer and the blogger in terms of either usage pattern of product or preference for product choices.

  • 97.
    Andersson, Karl-Johan
    et al.
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Alm, Simon
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Andersson, Jörgen
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Branding At Trade Shows: How subcontractors use trade shows to strengthen their brand2007Independent thesis Basic level (degree of Bachelor), 10 points / 15 hpStudent thesis
    Abstract [en]

    Background: Branding is a way for companies to differentiate their products and services from its competitors in the fierce competition in business today. This phenomena has up until recently mostly been used in the B2C context, but the importance of branding in the B2B context has been more and more acknowledged. Trade shows are a good way to find customers, and to display and sell products, but can it also be used to strengthen the brand of the exhibiting company? According to Nordiska Undersökningsgruppen (2001) 79 % of the participating companies in B2B trade shows claims to have strengthened their brand through the trade show. As few companies take part in organized research about their trade show performance, we were curious about how such a vast majority of companies knew that their trade show participation actually strengthens their brands.

    Purpose: The purpose of our thesis is to explore how trade shows are used by subcontractors to strengthen their brand names, and how these companies measure brand strength.

    Method: A case study has been conducted, examining four subcontractors participating at the Elmia Subcontractor trade show. In order to collect our primary data, we used questionnaires both prior to and after the trade show as well as face-to-face interaction during the trade show. We also chose to use the TSI model (Jansson, 2003) to examine what could be done in the different stages of the trade show process in order to maximize the com-panies’ results from it.

    Conclusions: The conclusion of this thesis is that the brand image and thereby the strength of the brand of the trade show participating company is mainly a result of the face-to-face meeting. Since we have established that the view on branding in the investigated companies differ from the theoretical view in large, we believe that the relevance of the investigation mentioned in the background can be questioned. The companies lack procedures for measuring their brand strength.

  • 98.
    Andersson, Martin
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Economics.
    Hellerstedt, Karin
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management). Jönköping University, Jönköping International Business School, JIBS Entrepreneurship Centre.
    Entrepreneurship, Knowledge Intensive Business Services (KIBS) and Location2007Conference paper (Refereed)
  • 99.
    Andersson, Martin
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Economics.
    Hellerstedt, Karin
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Location Attributes and Start-Ups in Knowledge Intensive Business Services2008Report (Other academic)
  • 100.
    Andersson, Martin
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Economics.
    Hellerstedt, Karin
    Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Location Attributes and Start-ups in Knowledge-Intensive Business Services2009In: Industry and Innovation, ISSN 1366-2716, E-ISSN 1469-8390, Vol. 16, no 1, p. 103-121Article in journal (Refereed)
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