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  • 1851.
    Yang, Jie
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Le Thi Ngoc, Mai
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    The Power of Social Media to Our Mind and Body:: Study of social media’s effect on young female’s perception regarding fitness in Sweden2017Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The purpose of this study is to investigate the influences of social media in customer perception toward fitness. The main focus of this study are young females living in Sweden, age from 20 to 25 years old, with the purpose of gaining knowledge of social media’s role in their perception toward fitness & the phenomenon behind it.

     

    The study can be a guideline for the fitness industry to gain customer insights in terms of what attitudes they hold and which platform has the most impact on social media users toward fitness-related contents.

     

    The data for this study were collected from 17 semi- structured interviews in Jonkoping, Sweden. Qualitative research method was adopted in an exploratory nature with the aim of exploring the holistic picture of the topic. Content analysis with human coding was selected to acquire data for further explanations and formulation of recommended implications.

     

    The result of this research shows the significant role of social media toward the perception of ideal body image. It also has been aided as a source of inspiration with regard of body transformation progress and a valuable tool for the suggestion of certain exercise & healthy eating. It must be noted that further research is suggested, as the finding is firmly placed on convenience sampling with specific demographic that can lead to certain traits on the use of social media sites.

  • 1852.
    Yang, Tuo
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Business Administration. Jönköping University, Jönköping International Business School, JIBS, Centre of Logistics and Supply Chain Management.
    Chen, Bo
    Jönköping University, Jönköping International Business School, JIBS, Business Administration. Jönköping University, Jönköping International Business School, JIBS, Centre of Logistics and Supply Chain Management.
    Supply chain coordination: A case study of supply chain coordination in practice among one TPL provider and two customers2013Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Introduction: The last decade of the twentieth century witnessed radical changes for a variety of organizations especially in the business field. SCM has become the focus of attention from the business world. As the global competition intensifies, many compa-nies pursue solutions to increase their competitive advantages via SCM approaches. However, studies often overlook the customer perspective in supply chain coordination context. As an attempt to bridge the gap, the research is primarily focused on how the coordination works in practice and how customers evaluate the coordination.Purpose: The purpose of this thesis is to investigate the supply chain coordination be-tween customers and TPL providers, how the customers coordinate with TPL provider and how to evaluate the coordination.Method: This research applies a qualitative approach with holistic case study as re-search strategy. Primary data collection is done via semi-structured interviews with one TPL provider and two of its customers. Secondary data collection is conducted through documentation.Conclusion: In this research, customer A requires an integrated solution from the TPL provider while customer B wants a low cost and efficient transportation service. Cus-tomer A carries out coordination activities including collaborative construction and management of central warehouses, IT setups and utilizations, homologous transporta-tion, inventory management and regular meetings. Meanwhile customer B coordinates with the TPL provider via inbound logistics, outbound logistics, return solution and regular meeting. The common evaluation criteria contain performance, quality and ser-vice. In customer A’s case information technology is also a criterion when evaluating coordination with the TPL provider.

  • 1853.
    Yañez, David
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Portilla, Iñigo
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Claw, Christopher
    Jönköping University, Jönköping International Business School.
    Marketing Investment Effectiveness of Small Clothing Firms in Sweden2015Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Background: It is proven difficult to provide evidence for the financial benefit of marketing operations within firms and marketing is the last organizational function to achieve an adopted quantitative method to track and measure its effectiveness. As a result, demands for marketing to provide accountability for its inputs toward firm performance have increased over the past decade and there are an increasing amount of methods looking to measure its contributions.

     

    Problem: Small businesses need to invest financial resources in marketing in order to increase their market share and sales. However, marketing’s value to the firm as an organizational function often goes undervalued. Additionally, small businesses commonly lack the marketing experience and knowledge required in order to make more profitable marketing investment decisions.

     

    Purpose: The purpose of the thesis is to research how much marketing investment influences the profit/sales effectiveness of small business within the clothing sector in Sweden.

     

    Method: The study was conducted using a quantitative research method, through the analysis of 23 small businesses in clothes retailing industry located in Sweden. The data was collected through the firms’ annual reports and telephone surveys with firm managers. This information was processed using a relevant marketing effectiveness model in combination with regression and correlation analyses. Empirical findings were analyzed using theories relevant to pursuing the purpose.

     

    Conclusion: Based on the findings the study concludes that there is evidence for a positive relationship between a firm's marketing investments and sales, as well as between the effectiveness of its marketing activities and it’s incremental revenue. This provides evidence for marketing investments contributing to the economic effectiveness of the firm and that the firms marketing effectiveness contributes to overall financial growth

  • 1854.
    Youcefi, Fares
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Lundgren, Kristina
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Social Incubators or Social Work?: Exploring Social Incubators in Mexico2017Independent thesis Advanced level (degree of Master (Two Years)), 20 credits / 30 HE creditsStudent thesis
    Abstract [en]

    Alongside the evolution of incubators, research on the subject has also progressed and today constitutes an extensive field of research. However, we argue that academia has too narrowly focused on business incubators, and thus neglected other types of incubators. As such, the purpose of this study was to provide a holistic understanding of what social incubators are, their process and their impact. Through the use semi-structured interviews, observations and textual data from a single case study – Mexico University – with three sub-units of analysis, the findings we reached were threefold.

    First, social incubators are physical spaces for social interaction and development in which socially vulnerable individuals, through the use of cross-sectoral partnerships and community adapted development services, are empowered to become agents of their own social transformation. Second, in the social incubation process, incubatees are first selected after which the social incubators probe to understand their needs. Subsequently, incubatees are given general services and are enrolled in social development programs that are tailored in accordance to those needs. After graduating, incubatees are anew offered different services, once again, based on probing and tailoring after-services according to their needs. Third, having completed this process, our initial understanding of social incubator impact is that their practices have a psychological and professional impact on incubatees, which then impact the communities in which they live. 

  • 1855.
    Yuan, Shasha
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Miao, Lu
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    NTT DoCoMo's Success in Creating Mobile Contactless Payments Ecosystem2012Independent thesis Advanced level (degree of Master (Two Years)), 20 credits / 30 HE creditsStudent thesis
  • 1856.
    Zabrovskaya, Evgenia
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Laur, Inesa
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    UNDRESSING INTERACTIONS: the effect of interactions on performance in multi-project settings2010Independent thesis Advanced level (degree of Master (Two Years)), 30 credits / 45 HE creditsStudent thesis
    Abstract [en]

    Contemporary companies work in complex environment comprising many simultaneous running projects, i.e. multi-project settings. To a large extend those projects are interdependent and are multi-professionally constituted of representatives from customers, suppliers, other business partners and researchers from academia. The success of projects, particularly in the multi-project setting, is dependent of the collaboration and interaction among those actors involved. The aim of this article is to explore the dynamics of interactions with external actors, such as customers, suppliers, other business partners and academia and investigate the effect of interactions on performance in multi-project settings.

    The methodology is based on a mixed-method approach, comprising a quantitative survey and a complementary case study. The quantitative survey questions are based on the extended literature study of project management interactions. The case study was selected in order to create a deeper understanding of the processes of interaction, barriers to interactions and the outcome in terms of project performance. The results show that interactions with external actors positively influence performance in terms of estimated quality, time, and cost, innovations and actor satisfaction.

  • 1857. Zahra, S.A.
    et al.
    Brush, C.G.Davidsson, PerJönköping University, Jönköping International Business School, JIBS, ESOL (Entrepreneurship, Strategy, Organization, Leadership). Jönköping University, Jönköping International Business School, JIBS, Business Administration.Fiet, J.O.Greene, P.G.Harrison, R.T.Lerner, M.MASON, C.Shepherd, DeanSohl, JWiklund, JohanJönköping University, Jönköping International Business School, JIBS, ESOL (Entrepreneurship, Strategy, Organization, Leadership). Jönköping University, Jönköping International Business School, JIBS, Business Administration.Wright, M
    Frontiers of Entrepreneurship Research 2005: Proceedings of the Twenty-Fifth Annual Entrepreneurship Research Conference2005Conference proceedings (editor) (Other academic)
  • 1858. Zahra, S.A.
    et al.
    Wiklund, Johan
    Jönköping University, Jönköping International Business School, JIBS, ESOL (Entrepreneurship, Strategy, Organization, Leadership). Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    THE EFFECT OF TOP MANAGEMENT TEAM CHARACTERISTICS ON PRODUCT INNOVATION AMONG NEW VENTURES: THE MODERATING ROLE OF BEHAVIORAL INTEGRATION2010In: Academy of Management Proceedings, Montreal, Canada, 2010, p. -6Conference paper (Refereed)
    Abstract [en]

    This study examines the effect of top management teams' characteristics on the number and radicalness of product innovations. Using longitudinal data from 109 new ventures, results show that TMT's alertness, growth orientation, and functional heterogeneity are positively associated with product innovation. These associations are stronger in ventures with integrated TMTs.

  • 1859. Zahra, Shaker
    et al.
    Sapienza, Harry
    Davidsson, Per
    Jönköping University, Jönköping International Business School. Jönköping University, Jönköping International Business School, JIBS Entrepreneurship Centre. Jönköping University, Jönköping International Business School, JIBS, Business Administration. Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
    Entrepreneurship and Dynamic Capabilities: A Review, Model and Research Agenda2006In: Journal of Management Studies, ISSN 0022-2380, E-ISSN 1467-6486, Vol. 25, no 4, p. 917-955Article in journal (Refereed)
  • 1860.
    Zedenius, Ida
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Lindblom, Josefin
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Bertilsson, Johanna
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    City Branding: A research on the collaboration between two organisations and their branding process of Jönköping2014Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Background

    City branding is an emerging practice that is executed by an increasing

    number of cities all around the world. The concept is used to transform a

    location into a destination by applying different strategies. Jönköping is a

    growing city in terms of size, revenue and population. Two organisations,

    Destination Jönköping and Jönköping City AB, are constantly

    working with city branding in Jönköping to improve its city image.

    Purpose

    The purpose of this study is to identify and investigate the collaboration

    between Destination Jönköping and Jönköping City AB and if a partnership

    exists. Another part of the purpose is to recognise the main elements

    that have been used in order to achieve the same goal, which is to generate

    growth. Furthermore, an investigation will be performed of how significant

    these specific elements have been and still are for Jönköping’s

    branding process.

    Method

    In order to achieve the purpose of the thesis, primary as well as secondary

    data have been collected. Interviews, a case study and existing literature

    have provided a well-established foundation for the analysis and

    conclusion.

     

    ConclusionThe authors found that the two organisations often help each other with

    different projects, however, they do not have a declared partnership. A

    partnership would be beneficial for both organisations regarding greater

    resources, larger networks and possibilities to reach wider target groups.

    The most important elements are Elmia and Jönköping University, which

    attract individuals to Jönköping. This results in an increase in the city’s

    growth.

  • 1861.
    Zehra, Khizran
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Resource mobilization among informal entrepreneurs: A case of event planning industry of Pakistan2018Doctoral thesis, monograph (Other academic)
    Abstract [en]

    This dissertation studies resource mobilization among informal entrepreneurs. It combines the resource mobilization perspective with insights from social capital and human capital theory to understand the resource mobilization activities of informal entrepreneurs, focusing on the founding period and the early years of existence of informal ventures. Empirically the study is based on 15 cases from event planning industry of Pakistan. It primarily uses semi-structured interviews along with observations and secondary documents. The within and cross-case coding are aggregated into a conceptual model that paves the way to understanding inter-organizational gains through informal entrepreneurial networks. These informal entrepreneurial networks are largely based on competitor’s networks that support the exchange of resources, such as the exchange of knowledge, raw material, ideas, opportunities, etc. The new insights contributed from the findings are that resource mobilization is not competitive but rather collaborative among informal entrepreneurs. This collaborative resource mobilization is mainly based on activities like competitor’s collaboration, collaborative knowledge sharing through informal venturing, for the advancement of business goals at founding and in later stages. Collaborative resource mobilization is an alternative to competitive resource mobilization, whereby the flow of resources in the networks remains competitive when it comes to business rivalry. The study contributes to the role of social and human capital in resource mobilizing activities that improve the synergistic effects contributing to the readiness of informal entrepreneurs. Trust and reciprocal exchange of resources among competitors act as a major strengthening factor in promoting collaborative resource mobilization among informal entrepreneurs. It also contributes to the informal entrepreneurship literature and suggests that informal entrepreneurship should not be considered as marginalized activities, but rather a platform where the considerable potential of creative entrepreneurial activity is present.

  • 1862.
    Zehra, Khizran
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Achtenhagen, Leona
    Jönköping University, Jönköping International Business School, JIBS, Center for Family Enterprise and Ownership (CeFEO). Jönköping University, Jönköping International Business School, JIBS, Media, Management and Transformation Centre (MMTC).
    Tracking gender in entrepreneurial development processes in Pakistan2011Conference paper (Refereed)
    Abstract [en]

    The main purpose of this paper is to critically assess the context and policy environment for the recent development of women’s entrepreneurship in Pakistan. The paper highlights the fact that Pakistani women have been the passive recipients of various opportunities and programmes related to welfare and development, e.g. related to skill training, but the political commitment needed for achieving a fundamental change of the role of women in society is only slowly emerging. The Pakistani system has traditionally favoured large companies rather than SMEs and entrepreneurs, which has resulted in an economic contribution which is only slowly accelerating. Though there are some positive trends for empowering women entrepreneurs, the gender gap actually appears to be increasing in Pakistan.

  • 1863.
    Zehra, Khizran
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Nordqvist, Mattias
    Jönköping University, Jönköping International Business School, JIBS, Center for Family Enterprise and Ownership (CeFEO).
    Informal Entrepreneurship and Dynamic Governance Mechanisms: Role of Entrepreneurial Resourcefulness2015In: Academy of Management Proceedings, January 2015 (Meeting Abstract Supplement) 16786, 2015 / [ed] John Humphreys, 2015Conference paper (Refereed)
    Abstract [en]

    Drawing on perspective of real governance this paper examines the informal and formal governance mechanisms of small informal-semi formal entrepreneurial firms. Empirically this study has been conducted in Pakistan and sample firms have been drawn from event planning industry. They are mostly young and small informal or semi-formal firms and have strongly emerged against core competition contributed by traditional hotel and catering industry. Findings improved our understanding of everyday governance i.e. real governance and elaborated the concept of entrepreneurial resourcefulness in un-favored institutionalized environment. As we found resourcefulness perspective be supportive in the process of generation and evolution of governance patterns.

  • 1864.
    Zehra, Khizran
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Wong, Stephanie
    Managing of Core Competemces: A Case study of SP Research Technical Institute2009Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

     

    Master's Thesis in Innovation and Business Creation

    ______________________________________________________

    Title:

    Managing of Core Competences: A case study of SP Technical Research Institute

    Authors:

    Khizran Zehra & Stephanie Wong

    Supervisor:

    Mike Danilovic

    Date:

    May 2009

    Key Words: Core Competences, Technological Changes, Sustainable Development, Sustained Competitive Advantage and Organizational Learning.

    _______________________________________________________________

    Abstract

    Problem: To compete in this hypercompetitive market, technological platform or portfolio of core competences is required. Our thesis points out the challenges for management to identify the market demands, the related technological changes and the development of new competences to match with new technologies. The major challenges for  SP Technical Research Institute is to integrate the two domains i.e. technological changes and new competences to form the sustained competitive advantage and to find what process should be followed to adapt to this continuous technological development for the present and for the future.

    Purpose: Our thesis purpose is divided into two parts; the first is to develop a methodology that will provide a systematic approach to integrate product and technologies with processes and competences. The second is to apply this methodology to identify core competences at SP, regarding hybrid and electrical vehicles and their technologies in the future.

    Method: In order, to fulfill our purpose, we worked closely and intensively with SP in a case study. Further, to answer the research questions, we followed the deductive research approach and qualitative research method. Interviews and workshops were our primary sources of information.

    Results: Our thesis results shows that by following an Information Driven Management (IDM) approach and by using the methodology to integrate the technology i.e the market demands with the organizational competences, organizations can sustain and assess their competitiveness. This is done by building a portfolio of competences and core competences to make a strategic analysis that will help in attaining a sustained competitive advantage. Through managing of the portfolio of competences and core competences, management can specifically find the market niches that they would consider to invest in or not to invest in for the future.

     

  • 1865.
    Zetterlund, Ellen
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Theander, Anna
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    An exploratory study of the current state of human capital reporting in Swedish state-owned enterprises: With reference to integrated reporting2017Independent thesis Advanced level (degree of Master (One Year)), 20 credits / 30 HE creditsStudent thesis
    Abstract [en]

    Background:      Employees are often regarded as the firm’s most valuable resource, despite, there are not yet a common accepted approach for how to account for those. Nowadays, businesses tend to report about their human capital by including voluntary disclosures in the year end reports. Thus, the more recent problem stems in what to include and how to display it, to assist corporations, networks of business practitioners, NGOs, academics and governments have developed frameworks for sustainability reporting namely, the Global reporting initiative (GRI) and the International integrated reporting council (IIRC). Research within the field of human capital disclosures is nothing new, yet few researchers have turned their eye toward the context of state-owned enterprises.

     

    Purpose:             The purpose of this paper is to get an insight in how Swedish state-owned companies disclose about human resources in their year-end corporate reports. Furthermore, this thesis aims to map potential patterns and dissimilarities in respect to size, sector and report format, especially if  integrated reporting has an influence on what type and number of disclosures made by the company

     

    Method:              This study is exploratory in terms and uses a content analysis with a disclosure index to collect the data. The disclosure index was partly based on previous literature, and the GRI framework but also recognized information during the data-collection process. The data used was secondary and obtained from corporate annual reports that was collected from the company websites.

     

    Conclusion:        The results show that the SOEs tend to disclose more about the welfare of the employees than employee contribution to the value creation process of the company. Furthermore, integrated reporters showed a no tendency to report in a larger extent than other entities. The study shows that corporate size, in terms of number of employees, influence the extent of disclosure. Thus, the larger company, the higher amount of disclosures. There were also found differences of reporting among sectors, where companies particularly exposed with a high-risk work environment tended to disclose more information.

  • 1866.
    Zhang, Xiaole
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Gu, Peixin
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    On the Relationship between CSR and Financial Performance: An empirical study of US firms2012Independent thesis Advanced level (degree of Master (Two Years)), 80 credits / 120 HE creditsStudent thesis
    Abstract [en]

    Corporations  care  more  and  more  about  their social  responsible  performance,  and  this stands to reason. Conscience, business ethics and pressure of public opinion are playing important  roles. Furthermore,  some  evidence  shows that  better  CSR  performance  may bring the financial performance of a corporation to a higher stage. The purpose of this study  is  to  investigate  the  relationship  between  corporate  social  responsibility  (CSR) and corporate financial performance (CFP). Drawing on the triple bottom line principle and the stakeholder theory, we divided the stakeholders that corporations should take re-sponsibility  for  into  seven  categories: shareholders,  employees,  customers,  suppliers, creditors, community and environment (natural environment).  We  used  a quantitative  method  to  conduct the empirical  study. The  empirical  study  is based  on  samples  of 95 US  listed  firms.  We  have  used  seven CSR  indicators  as  inde-pendent variables and the CFP index as dependent variable. The independent variables concern CSR performance on shareholders, customers, suppliers, creditors, employees, community  and  environment.  SPSS  software  was  used  as  a  help for investigating  the correlation  between  the  dependent  variable  and  each  independent  variables.  We  run  a multi-index  regression  using  the  indexes  we  calculated  or  got  directly  from  databases. There is a significant positive short-term relationship between CSR for employees and CFP and a significant negative short-term relationship between CSR for community and CFP. Our  main  results  show  that the  seven  groups  of  stakeholders  (including  environ-ment) can be divided into three groups: fast responders, long term responders, and occa-sional supporter.

  • 1867.
    Zhang, Xinwei
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Kahin, Abdi
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    The impact of financial crisis on Islamic banks and Conventional banks2016Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The following thesis aims to uncover the effects of financial crisis of 2007-2008 on both Islamic banks and Conventional banks by looking at profitability, efficiency, liquidity, and capital adequacy. 28 Conventional banks and 19 Islamic banks across a sample of six countries Saudi Arabia, the United Arab Emirates (UAE), Kuwait, Qatar, Bahrain, and Malaysia have been considered. Two analysis methods, namely financial ratios analysis and panel data regression method for Z-score model have been used in order to have a comparative analysis for the impact of financial crisis on the performance of two type of banks during a four-year period 2007- 2010. The main findings of this thesis indicates that both of the Islamic bank and the Conventional bank have been affected by global financial crisis to some extent. The t-test suggests that the Islamic bank is more profitable during the post-crisis period compared to the Conventional bank and has higher liquidity. On the other hand, conventional banks are more leveraged than Islamic banks. Moreover, by using the Z-score to evaluate the stability of banks, the regression result shows that the Islamic bank performed better during the 2007-2008 financial crisis compared to the Conventional bank.

  • 1868.
    Zhao, Guosheng
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    CSR and its Impact on Consumer Behavior: A Study of the Cosmetic Industry2012Independent thesis Advanced level (degree of Master (Two Years)), 80 credits / 120 HE creditsStudent thesis
    Abstract [en]

    Abstract

    Problem: CSR appears frequently in various kinds of reports of different corporations. However, managers are confused about how to practice CSR strategically. Little is known about consumers’ awareness of CSR and how consumers react toward socially responsible corporations and their products. The cosmetic industry has been criticized a lot on CSR because of unethical and unsustainable business activities. Renowned companies in the cosmetic industry are working on different CSR initiatives, but no single study has been done on CSR and its impact on consumer behavior in the cosmetic industry. It is of critical importance to investigate consumers’ awareness of CSR, and to explore consumers’ attitudes and tendency of purchase behavior toward CSR in the cosmetic industry.

    Purpose: The purpose of the thesis is to investigate consumers’ awareness of CSR in the cosmetic industry and channels consumers get CSR information from. Furthermore, the aim is to investigate consumers’ attitudes on different CSR activities and how consumers’ purchasing behaviors are affected by these CSR activities.

    Theoretical perspective: The study combines stakeholder theory with theory on CSR’s impact on consumers’ attitudes and behavior. It refers to consumers as one important stakeholder group for a corporation.

    Method: A quantitative method is used in the study. Primary data of consumers’ awareness of CSR, consumers’ attitudes and tendency of purchasing behavior were collected through an online questionnaire. The results of the questionnaire were analyzed and interpreted.

    Conclusions: Consumers get CSR information of the cosmetic industry from different channels. Consumers’ CSR information about the cosmetic industry is between “poor” and “average”. They expect cosmetic companies to communicate more about CSR with the public. CSR is not an important factor that influences consumers’ purchase decision. However, consumers are willing to pay more for cosmetic products made in socially responsible ways. Consumers believe it is important that cosmetic companies fulfill their legal and ethical responsibilities, but they do not ask cosmetic companies to be philanthropically responsible.

  • 1869.
    Zheng, Jingchen
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    How do family firms cope with economic crisis?: Case studies about Chinese family firms2010Independent thesis Advanced level (degree of Master (Two Years)), 20 credits / 30 HE creditsStudent thesis
    Abstract [en]

    Introduction:The current economic crisis started in 2007 warned many business pro-fessions how important it is to react to the crisis quickly and properly. Many studies have been conducted on family businesses about their special resources environment, succession, governance etc. There are barely literature has ever mentioned about how family business cope with economic crisis. Thus, the author conducted such a study on this topic to explore more in family business study.Purpose:To enhance the understanding of economic crisis management in fam-ily business, this thesis will analyze the actions of family firms during the economic crisis. This research aims to investigate how unique fam-ily firm resources influence the way they cope with the economic crisis.Method:A qualitative research has been conducted in this study. In-depth inter-views were conducted in two family business firms with the business owners and other high level position staff who have clear picture about the management during economic crisis. Tele-interview was adopted due to the distance limit.Conclusions:During economic crisis, family firms do not use layoff as a major means to cost down. They keep relative stable relationship with their employ-ees as well as other business partners. They seek financial and other help from the family members or in the family network rather than other external resources such as bank etc. The governance also con-cerns more on employee benefits.

  • 1870.
    Zheng, Ruoxi
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Jiang, Nan
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Cross-border acquisitions in Chinese manufacturing industry: An institutional perspective2012Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Cross-border acquisitions as effective strategic choicesare used widely to enhance competitive advantages inChinese enterprises in manufacturing industry. The decisionmaking is influenced by certain institutions under theuniqueness of Chinese socialism system. This study investigatesthe influence of institutions towards the decisionmaking of cross-border acquisitions.

    The study aims to build a conceptual model to identifythe major regulative institutions and how they are influencingthe decision making of cross-border acquisitionsin Chinese manufacturing industry.

    The study conducts a case study on Lenovo and Geelybased on secondary data to investigate the influence ofregulative institutions on cross-border acquisitions.

    The decision making of cross-border acquisitions inmanufacturing enterprises is influenced by regulative institutionsfrom international and national level which presentedin three ways. First, the supportive regulation institutionscreate a favorable environment for cross-borderacquisitions. Second, government promotes cross-borderacquisitions by using policy as guidance. Third, the imperfectof the legal system impede the organizationsprogress.

  • 1871.
    Zhong, Lijing
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    The Role of Content in Facilitating Social Media Engagement with Consumers in China: - A study on foreign fashion brands on Sina Weibo2016Independent thesis Advanced level (degree of Master (Two Years)), 10 credits / 15 HE creditsStudent thesis
  • 1872.
    Zhou, Lili
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Internationalize Mergers and Acquisitions2017Independent thesis Advanced level (degree of Master (Two Years)), 20 credits / 30 HE creditsStudent thesis
    Abstract [en]

    As globalization processes, an increasing number of companies use mergers and acquisitions as a tool to achieve company growth in the international business world. The purpose of this thesis is to investigate the process of an international M&A and analyze the factors leading to success.

    The research started with reviewing different academic theory. The important aspects in both pre-M&A phase and post-M&A phase have been studied in depth. Because of the complexity in international M&A, a qualitative method has been used in the research. The empirical findings of the case study have mainly been collected from.semi-structured interviews.

    The investigation shows that an international M&A is a tried-and-tested process from initial identification to integration. The process can be summarized into five steps: identification, evaluation, negotiation, implementation and integration. The important factors contributing to the success of international M&As are found to be corporate selection capability, cultural differences, human resources and communication.

  • 1873.
    Zhou, Xin
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Alija, Teuta
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Ochoche, Owoicho
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Poison Pills: A management-shareholder benefits comparison2010Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Abstract

    Problem: The problem of this thesis involves the controversy that the implementation of poison pills generates. The conflict amongst various stakeholders that are affected directly or indirectly by the implementation of the poison pill also contributes significantly to the problem of this thesis.

    Purpose: The purpose of this thesis is to investigate and compare the benefits of the poison pill adoption on shareholder and management interests. We also seek to evaluate arguments for and against pill adoption, and determine if these arguments are valid in view of facts established from our study.

    Conclusions: Our study in this thesis has brought us to five conclusions about the poison pill policy in fulfillment of the purpose. We state in our conclusion that arguments for and against the poison pill can both be validated depending on the case, we also state that a general conclusion cannot be drawn as to the negative or positive effect of the poison pill on stakeholders. We proceed to argue that the pill is a very effective fighting toll in the current business world and state that more should be done to regulate pill implementation. We finish up our conclusion by identifying what appears to be an inverse relationship between management and shareholders benefits from the implementation of the pill.

    Originality: The uniqueness of our study resides in the theoretical framework that is developed from two prevailing hypotheses in the academic research of the poison pill. The previous studies either take on the management entrenchment hypothesis (MEH) or the shareholder interest hypothesis (SIH). However, we have combined the elements of both hypotheses and jointly revealed the advantages and disadvantages of the pill adoption for both management and shareholders via our original management shareholder benefits comparison matrix.

  • 1874.
    Zhu, Li
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Xu, Dan
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Marketing Strategic Change in Expansionof Disneyland: Cases Study of Disneyland's Overseas Expansion in Shanghai2010Independent thesis Advanced level (degree of Master (Two Years)), 20 credits / 30 HE creditsStudent thesis
    Abstract [en]

    Problem: The international theme park industry is growing but is also facing a series of bottleneck problems. Disneyland as one of the most famous theme parks, is trying to expand its kingdom to China. With the success and failure of the three previous oversea Disneyland, marketing strategic changes are becoming crucial and critical in the expansion of theme parks. Recognizing the elements that lead to strategic changes and generate proper strategies are preconditions of any successful expansion of theme parks, especially to Shanghai Disneyland

    Purpose: The purpose of this thesis is to identify the main factors affecting Shanghai Disneyland’s marketing strategic changes. Through the empirical study, we are going to describe the strategic changes made in all oversea Disneyland and try to identify “the main drivers and motivations of strategic change for the future Shanghai Disneyland”.

    Method: In this thesis we have adopted the case study approach. Disneyland is one of the most famous theme parks over the world. The data was collected with the help of open ended interviews from high-level managers to ordinary employees in different Disneyland.

    Results: Disneyland is a successful example in its efforts to expand overseas. However, Paris Disneyland and Hong Kong Disneyland are not as profitable as expected. In the year 2012, Shanghai Disneyland is going to open. Based on the analysis of strategic changes Disney made in Tokyo, Paris, Hong Kong and Shanghai, authors will get the main drivers and motivations for these strategic changes.

  • 1875.
    Ziehensack, Jonas
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Stina, Tommila
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Bug Appétit!: A qualitative research of purchase intentions towards insect-based products.2018Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Background: A significant increase in the global food demand is expected to occur in the near future. Since the currently implied food system will not be able to meet this demand without impacting the environment negatively, it is crucial to consider alternative ways of producing food. Entomophagy thereby presents an approach that could be deployed to meet the future demand in an environmental and sustainable way. However, whereas multiple studies investigate consumers’ acceptance of insect-based products, little is known about their purchase intentions.

    Purpose: The purpose of this study is to explore the underlying factors affecting Swedish university-attending Generation Y consumers’ purchase intentions towards insect-based products. In order to fulfill the purpose of this study, two research questions have been developed. Thereby, the Theory of Planned Behavior was chosen as a theoretical framework.

    Method: The research philosophy of this study adopted elements of both constructionism and interpretivism. Further, this study applied an abductive approach and a qualitative research design with an exploratory purpose. A total of three focus groups were conducted in order to explore purchase intentions towards insect-based products. In addition, a taste test was incorporated in each focus group to explore the participants’ reactions when given the opportunity to try an insect-based product. To adequately reach the selected target population, a combination of a self-selection sampling technique and a convenience sampling technique was employed. Lastly, a content analysis following a directed approach was applied in order to properly analyze the collected data.

    Conclusion: The empirical findings of this study suggest that eleven factors are contributing to the target populations’ purchase intentions towards insect-based products. Thereby, ten of these factors are connected to the components of attitude, subjective norm, and perceived behavioral control of the theoretical framework whereas the remaining factor was not categorized within these components. Regarding the conducted taste test, it was found that the large majority of the participants were willing to try. Further, the taste test showed that all participants followed their initial intentions.

  • 1876.
    Zinn, Marian
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Johansson, Helen
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Student Recruitment for the Mobile Generation: An Exploratory Study of Mobile Marketing Practices in the International Higher Education Industry2015Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Background: In an increasingly market-driven and global higher education industry, characterized by growing international competition and the emergence of disruptive mobile technologies, higher education institutions (HEIs) are challenged to adopt innovative ways of marketing for student recruitment to sustain student enrollment numbers. Within this new landscape the concept of mobile marketing for student recruitment has become an important issue for HEIs. Mobile devices are playing an increasingly significant role in the decision-making process of potential students and this trend has created the need to adopt new forms of marketing through mobile devices to stay relevant with a new mobile generation of students.

    Purpose: Despite the growing significance of mobile marketing for HEIs, little is still known about the phenomenon of mobile marketing for student recruitment within a higher education setting. Hence, the purpose of this thesis was to fill this knowledge gap by exploring how and why mobile marketing can be used during the student recruitment process from the perspective of education-marketing practitioners.

    Method: The research gap addressed in this thesis called for existing mobile marketing concepts to be introduced to the field of higher education marketing. Hence, in alignment with abductive reasoning, the starting point of the research was the creation of a theoretical framework that integrates theory on mobile marketing tools with the student recruitment process. Subsequently, through a collective case study design, exploratory qualitative research was undertaken amongst ten universities and four education-marketing agencies to learn about exemplary cases of mobile marketing practice in HEIs. Empirical data was collected from semi-structured interviews with 16 informants, as well as relevant documents to gain a rich understanding of the phenomenon of mobile marketing for recruiting new students.

    Results & Contribution: This thesis extends the higher education marketing literature by making a first contribution towards conceptualising mobile marketing for student recruitment. The empirical study revealed ten major categories of mobile student recruitment tactics to engage with potential students on mobile devices, and provides new insights on how and for what purpose these tools can be used to recruit new students. Furthermore, a conceptual model of mobile marketing for student recruitment was developed, which helps to understand how mobile marketing can be applied to the student recruitment process. The study is particularly relevant for education marketers, as it provides practitioners with new knowledge about the opportunities presented by mobile marketing channels to communicate with their main target audience. Specifically, the study provides empirical evidence of mobile marketing practices in the industry and a set of specific recommendations. Additionally, the new model may provide a framework for developing a mobile recruitment strategy for HEIs.

  • 1877.
    Zolobova, Julia
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Björk, Helena
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Sysoeva, Anastasia
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Rise of a Global Start-Up: A Study of the Internationalization Process of a Born Global Firm2011Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Purpose

    This study explores the internationalization pathway of the Born Global, The Company, when entering the Mexican market.

    Background

    Companies have recently started realizing the importance of “being green” for their customers. Market demand shifts towards more natural and renewable materials that can prevent damage and enhance the well-being of individuals and societies.  Therefore, the market for biodegradable materials is growing and is full of possibilities. Today, many additives suppliers operate globally. Born Global firms stand out with their approach to the internationalization process. It is interesting to find out the uniqueness of the Born Global firm’s internationalization pathway, their motivation and behavior.

    Method 

    Qualitative data was collected through two in-depth semi-structured interviews with two top management team members of The Company behind the case study. Before the two main interviews, 4 pre-interviews took place, which helped the authors to become familiar with the environment and operations of the company.  This data was complemented with secondary data obtained though literature reviews.  

    Conclusion

    The authors were able to find several gaps in the Integrative Model of Small Firms Internationalization, by Bell et al. (2003). Firstly, they found that not all Born Global firms have a Home market to return to. Secondly, it was clear that the model was too rigid in its segmentation of types of Born Global firms. According to the research done by the authors, a firm can act as both an innovator and adopter, as a “Knowledge-intensive” and “Knowledge-based” firm, and can target both a niche and a mass market simultaneously.

  • 1878.
    Zolotareva, Evgeniya
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Korotina, Anastasija
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Using Online Surveys to Improve Customer Loyalty2015Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
  • 1879.
    Zou, Delong
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Post 80s employees' perceptions of typical Japanese business culture2012Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
  • 1880.
    Zutautaite, Irma
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Granlund, Sara
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Greenwashing and Codes of Conduct: Actions vs. Claims2013Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Background: Greenwashing is a constantly growing phenomenon which is known to be an issue created by deceiving marketing strategies. The field of CSR is constantly ex- panding and greenwashing is one of the relatively new and very current issue in today’s society. Therefore the awareness of the issue need to be there for the public to be able to make more informed active decisions.

    Purpose: This thesis aim to shed light on the current day issue that is greenwashing and its connection to some of the most successful and fastest growing multinational compa- nies within the clothing and retail industry.

    Method: The thesis is based on a qualitative research approach with consist multiple case study of six multinational clothing and retail companies. The data has been collect- ed through website observations, news articles, media and through a questionnaire based on greenwashing awareness, which was analysed through a interlaced case com- parison.

    Conclusion: The observation made of six well known clothing brands showed the ex- istence of common trend of companies using a long and complicated way to implement their codes of conduct and therefore making the issue of greenwashing existent. Obvi- ously, this problem has a huge impact on any company’s stakeholders and the actual problem and controversy of this topic is how one could make rational and aware deci- sions if the essential information is difficult to access. Until this issue is highlighted in a public matter, people will stay unaware and inactive to find the information needed to make informed decisions.

  • 1881.
    Åberg, Kristin
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Myrin, Malin
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Lindström, Karin
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    IAS 39: Redovisning i en förändringsprocess2006Independent thesis Basic level (degree of Bachelor), 10 points / 15 hpStudent thesis
    Abstract [sv]

    Arbetsmarknaden utsätts för en ständigt pågående globalisering där informationsspridning blir av allt större betydelse. Europeiska Unionen har sedan 2002 beslutat att det gemensamma redovisningssystemet IFRS skall införas. Detta med syfte till att underlätta fortsatt globalisering för företagen inom EU. Det nya redovisningssystemet som tas i bruk den första januari 2005, är framarbetad för att skapa harmonisering företagen sinsemellan. I syfte att skapa en enhetlig, integrerad och mer effektiv kapitalmarknad infördes att alla noterade bolag skulle ha anpassat sin koncernredovisning till den internationella redovisningsstandarden IFRS. De standarder som skulle komma att bli gällande skulle efter utarbetning godkännas av Europeiska kommissionen innan införandet 2005. Dock finns det några un-dantag vilket fick till följd att sex av de poster som kommissionen godkände inte hade någon motsvarighet i RR. En av dem är IAS 39. Denna post (IAS 39 Financial Instrument: Recognition and Measurement) behandlar värdering och redovisning av finansiella instrument. IAS 39 är den standard som blivit mest omdebatterad och väckte stora protester hos flera av medlemsländerna redan när den presenterades för kommissionen. Debatten angående IAS 39 grundade sig bland annat på hur den kom att påverka företagets resultat. Med detta som bakgrund blev syftet med denna uppsats hur företagen har informerat sina in-tressenter om huruvida denna post har haft den stora inverkan som man tidigare befarade. För att genomföra studiens syfte undersöktes alla A-listade företag på stockholmsbörsen. De granskades på så vis att deras delårsrapporter studerades utifrån sju stycken frågor. Dessa frågor var formulerade på så vis att de besvarade om företagen redovisat specifikt för posten IAS 39. Den empiriska studien i uppsatsen visar att utav de 50 bolag som granskades i undersökningen var det åtta av dessa som inte hade utformat någon som helst information i sin delårsrapport om vare sig IFRS eller IAS 39. Endast två företag har redovisat enligt sex av de sju frågorna som upprättades för undersökningen. Huvudfrågan kan därmed sammanfattningsvis besvaras med att övergången till IFRS och IAS 39 inte har redovisats fullt ut utifrån de kriterier som sammanställts i forskningsfrågorna.

    Upplysning om IFRS och IAS 39 anser vi vara viktigt för att intressenter av företagens finansiella information ska få en uppfattning om hur detta kommer att påverka bolaget. Ett misstag med inte lämna eller lämna knapphändig information till sina intressenter är att det motverkar en effektiv kapitalmarknad.

  • 1882.
    Åberg, Tomas
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Lofthammar, Christian
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Ekonomisk och sportslig styrning i elitidrottsföreningar: En studie av Jönköpings stoltheter2006Independent thesis Basic level (degree of Bachelor), 10 points / 15 hpStudent thesis
    Abstract [en]

    The purpose with the thesis is to describe how elite sport association´s deals with economic and athletic control. From the purpose we are going to analyse how the associations works to reach their objectives. We are also going to investigate which social aspects the as-sociations have in the society.

    We have chosen to define the thesis to sport associations. The associations we have chosen to work with is the ice hockey association HV71, the soccer association Jonkoping’s Södra IF and the handball association IF Hallby HK which athletically and organisational turns out in different levels where HV71 is the largest one and IF Hallby HK is the smallest.

    We used qualitative approach where we interviewed respondents from each association. This since we wanted to have a complete and a good comprehension for the chosen subject field.

    The thesis has shown that the extension of the professionalism in the sport associations are immediate abundant by how large the organisation is and how large the economic turnover the association has. When it comes to the control of the economic the associations has irrespective of the size a follow-up of the economy and budget that in major are equivalent to each other. Further on it has been shown that the further the organisation has been developed the more plain the associations works with pronounced visions and goals in the control of the organisation.

    When it comes to the sport associations and their social aspects we experience that they are well aware of about their important task to fill through their youth activities. In coopera

    tion with the municipality, the industry and the associations there is a lot left to develop. They all got their special interests but since they are active in the same city they also got common interests. If there are successful associations in the city they contribute to the lo-cal development.

  • 1883.
    Ågren, Maria
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Lundquist, Hanna
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Bengtsson, Åsa
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Studies Abroad - An Investment for the Future?: A Study of What is Valued in the Recruitment Process2006Independent thesis Basic level (degree of Bachelor), 10 points / 15 hpStudent thesis
    Abstract [en]

    Introduction

    Boarders are shrinking, the world becomes more internationalized and the globalization of society has resulted in increasing demands on universities to adjust their education to the labor market. A growing interest among Swedish students to study abroad and receive an international experience has increased as well. The changes in the environment have affected organizations’ recruitment processes and how they manage their human resources.

    Problem

    Today an ordinary education is not enough, you need to have something unique, something that makes you stand out in the crowd. As a student you are encouraged to study abroad, and many view this as a possibility to broaden their competence. However, it is not known how future employers value and compensate this experience.

    Purpose

    The purpose of this thesis is to examine how university studies abroad are valued when recruiting white-collar workers. The ambition is to provide prospective and current stu-dents with an understanding of the employers’ view of the subject.

    Method

    The empirical data have been gathered by using a qualitative approach and face-to-face interviews have been conducted with the human resource manager at eleven medium- and large-sized organizations, located in Norrköping, Linköping, and Jönköping.

    Conclusions

    We have come to the conclusion that it is difficult to determine specific competences that are preferable in the selection of white-collar workers, however the candidate’s unique competences are somehow reflected in the personality. Organizations view the study abroad experience as rewarding for the candidates personal development and ma-turity. The university study abroad experience might not be valued higher in the future, but the more knowledge and information available, the larger are the benefits for both the organizations and the candidates.

  • 1884.
    Åhlström, Erik
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Unger, Anton Gustav
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Arkrot, William
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Crowdfunding from a Marketing Perspective2017Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Raising funds through crowdfunding has experienced an accelerated growth for start-up companies. Moreover, recent literature suggests that crowdfunding has developed from being just a fundraising tool to a versatile marketing tool (Brown et al., 2016). Even though the marketing aspect of crowdfunding has been researched, there are no clear distinctions of explicitly what marketing values a crowdfunding campaign may entail. This study investigates the two dominating crowdfunding approaches for commercialized ventures, namely, reward- and equity-based crowdfunding. A gap in literature has been identified regarding differentiating reward- and equity-based crowdfunding, in terms of what marketing values they encompass from an entrepreneur’s point of view. The authors’ theoretical position comprehends a connection between crowdfunding and marketing values, which the authors aim to investigate through an exploratory approach. The empirical findings are based upon eleven face-to-face, semi-structured interviews with entrepreneurs who has launched a successful crowdfunding campaign and can thereby be considered experts in the field. Through the empirical findings, the authors were able to identify how each approach creates value for the company. The empirical findings suggest that there are convergences and divergences, differentiating reward- from equity-based crowdfunding. This study aims to support and guide entrepreneurs who want to start a crowdfunding campaign by giving the entrepreneurs directions depending on what marketing values they may seek.

  • 1885.
    Åkerlund, Katarina
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Bäckvall, Lisa
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Drivkrafter och hinder för samverkan: En studie inom bil- och komponenttestverksamheten i Norrbotten2006Independent thesis Basic level (degree of Bachelor), 10 points / 15 hpStudent thesis
    Abstract [en]

    Abstract

    This report has as purpose to identify driving forces and obstacles for collaboration within and in between industry- society- university in the car- and component test industry in the County of Norrbotten. The aim of the study is reached by describing the different initiatives for collaboration that exist today. Theoretical framework as trippel-helix, network, embeddedness, and challenges in regional collaboration are used to analyse secondary data and the qualitative interviews are made with key actors in the differ-ent collaboration areas.

    The different actors have different main goals with their businesses, but have created common initiatives to collaborate in different levels with the goal to develop the test industry and the region. The main driving forces have been identified as the local inhabi-tants’ and the entrepreneurs’ desire to live in a thinly settled region, which puts demand on developing the industry into a yearly basis. To be able to realize that, collaboration with higher education and society is of critical importance. The obstacles lay in the geo-graphical distances, low levels of trust among the actors, the different organization cultures and communication difficulties.

    In this report it is stated that prerequisites for reaching a higher level of triple helix within the car- and component test industry in the County of Norrbotten do exist, but the particular character of the industry makes the extent of social embeddedness and the establishment of shared security and owner contracts critical factors for the success.

    Thanks to

    The authors wish to thank their tutors Caroline Wigren and Jens Hultman for their guidance. Credit is also given to Visanu for the scholarship, which financed the collec-tion of the empirical primary data. Finally, the most important group for creating the report validity is our informants within the car- and component test-industry, for shar-ing your inspiring stories with us. Our families and friends who supported us in the creation of the report, thanks. Finally we thank each other.

  • 1886.
    Åkerlund, Katarina
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Mattsson, Sofie
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    What Value Can Trade Fairs Bring to Companies?: A Study of Elmia Subcontractors2006Independent thesis Advanced level (degree of Magister), 10 points / 15 hpStudent thesis
    Abstract [en]

    Abstract

    Background Trade fairs have existed for a very long time but it is still one of the most popular marketing activities performed by companies. One big problem that has faced exhibiting companies for a long time is that it is hard to evaluate what value the trade fairs can bring to the exhibiting company. In rough economical times it is easy for the top management in a company to cut in the trade fair budget since commonly they do not have any numbers providing the benefits of exhibiting. Jönköping is a region where many subcontracting companies are located and it is also seen as a central place in Sweden by many companies since it is ‘close’ to everything. The subcontracting companies do not have any own products but instead make them in close collaboration with their customers. Therefore the meeting with customers is of great importance and the fair is an important medium for meeting with the industry.

    Purpose The purpose of this thesis is to investigate what value the trade fairs bring to the exhibiting subcontracting companies in the Jönköping region.

    Method The method that has been used in this thesis is qualitative with deep interviews with eight companies exhibiting at Elmia Subcontractors. This was done in order to gather data from many companies with different views and perspectives of what value is and what value that trade fairs can bring to their companies. The study is of descriptive character since this is corresponding to the qualitative method used.

    Result The value that the companies receive from the trade fair participation can be summed up in the word quality in the sense of the qualitative meeting, the message, the experience, the image of being economically stable and trust-worthy, to strengthen contacts, to strengthen the brand, internal and financial value, the value in seeing new possibilities, to present new brands and to meet new target groups. In order to ease an evaluation of the fair, the exhibitors should set more short term goals that are easier to measure and that are easier to connect only to the fair.

  • 1887.
    Åsforsen, Linda
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Oldengård, Hanna
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Nilsson, Caroline
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Leader – Employee Exchange: A review of trust and relationships at IVT2009Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
  • 1888.
    Öberg, Jacob
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Björmsjö, Lars
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Koll på SOX: En fallstudie av implementeringen av SAP GRC Version 10  inom delar av ABB-koncernen2012Independent thesis Advanced level (degree of Master (One Year)), 20 credits / 30 HE creditsStudent thesis
    Abstract [en]

    Master Thesis in Business Administration within the Civilekonomprogram at Jönköping International Business School

    Title                                   Keeping track of SOX – A case study of the implementation of SAP GRC Version 10 in parts of the ABB Group

    Authors                              Lars Björmsjö, Jacob Öberg

    Tutor                                                        Gunnar Rimmel

    Subject terms            GRC, internal control, SAP, Sarbanes-Oxley Act

    Abstract

    Background (and problem): In the reflections of the accountings scandals that occurred in the beginning of this millennium, legislations have tightened to prevent this kind of event to reoccur. Legislations like SOX provide clear directives on how companies should strengthen their internal controls. Compliance with SOX is a costly affair when, they place heavy demands on internal controls and systems to manage the increased controls. Problem discussion to this thesis is based on the requirements to comply with SOX and how an international company can use a tool like SAP GRC to meet the stricter requirements 

    Purpose: The purpose of this thesis is to conduct a case study on how the process behind the implementation of SAP GRC version 10 looks in a multi-national company such as ABB and the role played by SOX in the implementation process.

    Delimitations: The authors have chosen to delimitate thesis merely to look at the implementation of SAP GRC, and do not look at other players at the market, nor their GRC solutions. Furthermore, the authors have chosen to only look at the implementation of SAP GRC at ABB in the United Kingdom.

    Method: The study has only a qualitative approach. The study is a case study which means that personal contact in the form of telephone interviews has been the only method to gather data for empirical choose of the authors.

    Results and Conclusions: The authors' conclusion of the study acknowledges that SOX has a very important role in the implementation of SAP GRC, and is the main reason for the implementation. Furthermore, it has emerged that the implementation is a very comprehensive work, which is very costly in both monetary and time measures. However the authors have concluded that implementing SAP GRC is the most efficient and cost effective way to comply with SOX from an ABB perspective.

    Discussion: According to the authors opinion there are a few areas for improvement in the use of GRC at ABB, in order to get the most out of the tool and to streamline the management of risks. Due to the lack of current research within the field, the authors would find it very interesting if a scientifically based definition of GRC would be investigated.

     

  • 1889.
    Österberg, Emmy
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Lundell, Emil
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Lindahl, Simon
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    How Micro Retailers Remain Competitive and Successful: A Case Study of Våran Kåk2015Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The competitive environment in today’s retail industry, with large corporations as well as increased competition from e-commerce, has resulted in the share of sales of micro retailers declining and their competitive position weakened in relation to the larger organisations. However, there are still micro retailers that have been able to stay successful.

    This thesis has implemented an in-depth case study of Våran Kåk, a micro retailer within the apparel sector in Jönköping. Våran Kåk has been able to remain successful despite the increased competition within their industry. The empirical investigation consists of interviews conducted with a manager as well as an employee at Våran Kåk, mystery shops and observations in order to gain an understanding of what makes them successful.

    The research resulted in a model for successful micro retailers, describing how micro retailers can remain successful and competitive in the tough market climate by giving good perceived service, building profitable relationships and having their customers remain loyal.

  • 1890.
    Överli, Anton
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Wiklund, Anton
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    IPOs on the Swedish Market: An investigation of underpricing and long-term underperformance on Nasdaq OMX Stockholm2018Independent thesis Advanced level (degree of Master (One Year)), 20 credits / 30 HE creditsStudent thesis
  • 1891.
    Özturkcan, Selcen
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Game Prosumption2018In: Encyclopedia of Computer Graphics and Games / [ed] Newton, Lee, Cham: Springer, 2018Chapter in book (Refereed)
  • 1892.
    Özturkcan, Selcen
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Pasha bank turkey: an inter-regional marketing strategy2018Other (Other academic)
    Abstract [en]

    PASHA Holding OJSC was based in Baku, Azerbaijan, with subsidiaries in insurance, banking, property development, construction, and tourism sectors. The most important subsidiary of the holding was PASHA Bank OJSC since its establishment in 2007. It offered all major financial services, including investment banking, trade financing and asset management. Being the largest private bank in its original market by total equity, PASHA Bank launched Baku-based financial institutions in Georgia and Turkey as of year 2013 and 2015, respectively. Swift growth that spread to three countries demanded for a strategy to align and differentiate the dynamic capabilities of the markets and efforts. This case focuses on the development of the PASHA Bank Turkey’s Marketing Strategy, and its learning outcomes encompass business insights valuable for emerging markets regarding geographical expansion, and integration to international financial system.

  • 1893.
    Özturkcan, Selcen
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Virtual Reality Retailing2018In: Encyclopedia of Computer Graphics and Games / [ed] Newton, Lee, Cham: Springer, 2018Chapter in book (Refereed)
  • 1894.
    Özturkcan, Selcen
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Merdin-Uygur, Ezgi
    Will robots conquer services? Attitudes towards anthropomorphic service robots2018Conference paper (Refereed)
  • 1895.
    Özturkcan, Selcen
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Tuncalp, D.
    The Rise and the Fall of TazeDirekt.com: The Branding Charm or the Operational Basics2018In: Case Studies in Food Retailing and Distribution: A volume in the Consumer Science and Strategic Marketing series / [ed] John Byrom and Dominic Medway, Elsevier, 2018Chapter in book (Refereed)
  • 1896.
    Özturkcan, Selcen
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Business Administration.
    Yolbulan Okan, Elif
    Introduction2018In: Marketing Management in Turkey / [ed] Selcen Ozturkcan and Elif Yolbulan Okan, Emerald Group Publishing Limited, 2018, p. 3-8Chapter in book (Other academic)
  • 1897.
    Özturkcan, Selcen
    et al.
    Jönköping University, Jönköping International Business School, JIBS, Business Administration. Bahçeşehir University, Turkey.
    Yolbulan Okan, ElifBahçeşehir University, Turkey.
    Marketing Management in Turkey2018Collection (editor) (Refereed)
35363738 1851 - 1897 of 1897
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