Key words: Physical exercise, activity, creativity, entrepreneur, entrepreneur-ship, mental health, stress, enthusiasm, energy level.

Problem: It is well known and thoroughly researched that physical exercise is beneficial for individuals. After an extensive literature review, the authors found several benefits that emerge from physical exercise, being increased energy levels, decreased stress, mental health benefits and increased enthusiasm. After investigating the literature regarding cre-ativity there seems to be a correlation between the benefits of physical exercise and crea-tivity as creativity is boosted by high levels of energy, a positive attitude, low stress and high enthusiasm. Furthermore, creativity is seen as an essential component for entrepre-neurs to be profitable and successful as it can help entrepreneurs to gain a competitive advantage for their businesses.

Purpose: The main purpose of this thesis will be to research how physical exercising influences the creativity of entrepreneurs and see if there is indeed a correlation between physical exercising and creative thinking.

Method: The method applied in this thesis is a qualitative research approach using an abductive reasoning. To collect reliable data the authors found 5 entrepreneurs who are willing to participate in the research. They engaged in physical exercise for 2 consecutive weeks and kept a diary of their feelings, mood and thoughts during these two weeks. Besides the diaries, the authors held 2 semi-structured interviews with each of the entre-preneurs. One after the first week and one at the end of the two weeks to gain a further understanding and knowledge of their diary, feelings and thoughts.

Conclusion: Having analysed the results obtained it can be concluded that there indeed exists a link between physical exercise and creativity for entrepreneurs although this link is mediated through several moderators being: enthusiasm, high energy, low stress and a positive attitude.