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Cross-culture study of the use of social media in Sweden and China
Jönköping University, Jönköping International Business School, JIBS, Business Administration.
Jönköping University, Jönköping International Business School, JIBS, Business Administration.
Jönköping University, Jönköping International Business School, JIBS, Business Administration.
2015 (English)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
Place, publisher, year, edition, pages
2015. , 62 p.
Keyword [en]
social media; consumer behavior;launching a brand
National Category
Social Sciences
Identifiers
URN: urn:nbn:se:hj:diva-26823ISRN: JU-IHH-FÖA-1-20150331OAI: oai:DiVA.org:hj-26823DiVA: diva2:814992
Subject / course
IHH, Business Administration
Supervisors
Examiners
Available from: 2015-06-04 Created: 2015-05-28 Last updated: 2017-06-09Bibliographically approved

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fulltext(813 kB)580 downloads
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File name FULLTEXT02.pdfFile size 813 kBChecksum SHA-512
f7abc9b37bac9fe31eccc3179864249176ae935e2912d793d0aa55933513cdb6f561b8572789f02cc4589abe63d4e771187b0d412f0d722bb4161322b8018312
Type fulltextMimetype application/pdf

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CiteExportLink to record
Permanent link

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Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf