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Mobile Media and In-Store Shopping Experiences: Profiling App Usage in Food Retailing
Jönköping University, Jönköping International Business School, JIBS, Media Management and Transformation Centre.ORCID iD: 0000-0001-7330-6500
Jönköping University, Jönköping International Business School, JIBS, Media Management and Transformation Centre.
Jönköping University, Jönköping International Business School, JIBS, Media Management and Transformation Centre.
2014 (English)In: Shopper marketing & pricing conference proceedings: May 8-10, 2014, Stockholm school of economics, Stockholm: Stockholm school of economics , 2014, 68-69 p.Conference paper, Abstract (Refereed)
Place, publisher, year, edition, pages
Stockholm: Stockholm school of economics , 2014. 68-69 p.
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Business Administration
Identifiers
URN: urn:nbn:se:hj:diva-23783ISBN: 9789172589452 (print)OAI: oai:DiVA.org:hj-23783DiVA: diva2:716674
Conference
Babson Shopper Marketing & Pricing Conference, May 8-10, 2014, Stockholm school of economics
Available from: 2014-05-12 Created: 2014-05-12 Last updated: 2015-06-22

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CiteExportLink to record
Permanent link

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Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
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Output format
  • html
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