Change search
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf
The benefits and limitations of leadership speeches in change initiatives
Jönköping University, Jönköping International Business School.
2013 (English)In: Journal of Management Development, ISSN 0262-1711, Vol. 32, no 5, 548-559 p.Article in journal (Refereed) Published
Abstract [en]

Purpose – The purpose of this paper is to present a case study in the use of leadership speech to advance a change initiative in a large organization.

Design/methodology/approach – This paper is informed by the author's personal experience in designing a public speaking program to infuse a change management campaign in his organization.

Findings – The case study concludes with an analysis of the benefits and limitations of leadership speech giving. It highlights how speeches can help inspire and motivate people to adopt change, as well as the limitations of speeches to secure change without additional persuasive tools and techniques.

Research limitations/implications – The application of speech giving in organizational leadership programs might inform future research into this important technique.

Practical implications – This case will be of benefit to practicing leaders as well as researchers interested in public speaking, dialogue, and negotiation.

Originality/value – The value of this paper lies in its examination of a specific case in which speech giving was used to inspire change in an environment in which opposing power dynamics superseded the benefits of the speeches.

Place, publisher, year, edition, pages
2013. Vol. 32, no 5, 548-559 p.
Keyword [en]
Speeches, Rhetoric, Leadership
National Category
Business Administration
Identifiers
URN: urn:nbn:se:hj:diva-22717DOI: 10.1108/02621711311328318OAI: oai:DiVA.org:hj-22717DiVA: diva2:679017
Available from: 2013-12-13 Created: 2013-12-13 Last updated: 2013-12-13Bibliographically approved

Open Access in DiVA

No full text

Other links

Publisher's full text

Search in DiVA

By author/editor
Roos, Johan
By organisation
Jönköping International Business School
In the same journal
Journal of Management Development
Business Administration

Search outside of DiVA

GoogleGoogle Scholar

Altmetric score

Total: 349 hits
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf