Influential Factors on Purchase Intention Of Video Game Products

Zhang, xiaotong; Shan, kun

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Influential Factors on Purchase Intention Of Video Game Products

Zhang, xiaotong

Jönköping University, Jönköping International Business School.

Shan, kun

Jönköping University, Jönköping International Business School.

2013 (English)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis

Place, publisher, year, edition, pages

2013. , p. 59

National Category

Social Sciences Business Administration

Identifiers

URN: urn:nbn:se:hj:diva-21886OAI: oai:DiVA.org:hj-21886DiVA, id: diva2:646261

Subject / course

IHH, Business Administration

Supervisors

Larsson, Johan

Examiners

Melander, Anders

Available from: 2013-10-07 Created: 2013-09-07 Last updated: 2013-10-07Bibliographically approved

Open Access in DiVA

Thesis 2013(1595 kB)

987 downloads

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