ju.se
Please wait ...
Simple search
Advanced search -
Research publications
Advanced search -
Student theses
Statistics
English
Svenska
Norsk
Change search
Search
Only documents with full text in DiVA
Cite
Export
BibTex
CSL-JSON
CSV 1
CSV 2
CSV 3
CSV 4
CSV 5
CSV all metadata
CSV all metadata version 2
RIS
Mods
MARC-XML
ETDMS
Link to record
Permanent link
http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-19806
Direct link
http://hj.diva-portal.org/smash/record.jsf?pid=diva2:567101
Cite
Citation style
apa
harvard1
ieee
modern-language-association-8th-edition
vancouver
Other style
apa
harvard1
ieee
modern-language-association-8th-edition
vancouver
Other style
More styles
Language
de-DE
en-GB
en-US
fi-FI
nn-NO
nn-NB
sv-SE
Other locale
de-DE
en-GB
en-US
fi-FI
nn-NO
nn-NB
sv-SE
Other locale
More languages
Output format
html
text
asciidoc
rtf
html
text
asciidoc
rtf
Create
Close
Finding the sweet spot in cooperative promotions: A comparison of the relative effects of traditional advertising, in-store exposure and price reduction.
Ots, Mart
Jönköping University, School of Education and Communication, HLK, Media and communication science.
Nordfält, Jens
Stockholm School of Economics.
2012 (English)
Conference paper, Oral presentation with published abstract (Refereed)
Place, publisher, year, edition, pages
2012.
National Category
Business Administration Communication Studies
Identifiers
URN:
urn:nbn:se:hj:diva-19806
OAI: oai:DiVA.org:hj-19806
DiVA, id:
diva2:567101
Conference
Nordic Retail and Wholesale Conference, Lund, Nov 8-9
Available from:
2012-11-12
Created:
2012-11-12
Last updated:
2015-09-08
Open Access in DiVA
No full text in DiVA
Authority records BETA
Ots, Mart
Search in DiVA
By author/editor
Ots, Mart
By organisation
HLK, Media and communication science
On the subject
Business Administration
Communication Studies
Search outside of DiVA
Google
Google Scholar
urn-nbn
Altmetric score
urn-nbn
Total: 532 hits
Cite
Export
BibTex
CSL-JSON
CSV 1
CSV 2
CSV 3
CSV 4
CSV 5
CSV all metadata
CSV all metadata version 2
RIS
Mods
MARC-XML
ETDMS
Link to record
Permanent link
http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-19806
Direct link
http://hj.diva-portal.org/smash/record.jsf?pid=diva2:567101
Cite
Citation style
apa
harvard1
ieee
modern-language-association-8th-edition
vancouver
Other style
apa
harvard1
ieee
modern-language-association-8th-edition
vancouver
Other style
More styles
Language
de-DE
en-GB
en-US
fi-FI
nn-NO
nn-NB
sv-SE
Other locale
de-DE
en-GB
en-US
fi-FI
nn-NO
nn-NB
sv-SE
Other locale
More languages
Output format
html
text
asciidoc
rtf
html
text
asciidoc
rtf
Create
Close
v. 2.34.0
|
Jönköping University
|
Jönköping University Library