Do competition authorities consider business relationships?
2012 (English)In: Journal of Business-to-Business Marketing, ISSN 1051-712X, E-ISSN 1547-0628, Vol. 19, no 1, p. 67-92Article in journal (Refereed) Published
Abstract [en]
Purpose: Companies engage in business relationships for a variety of reasons, including specialization, product development, and building competitive networks. Research has demonstrated that mergers and acquisitions (M&As) may challenge ongoing business relationships. The purpose of this article is to investigate whether and how competition authorities consider business relationships when evaluating M&As.
Methodology: The article uses the documentation from 450 M&As reported to the Swedish competition authority to capture the way in which an authority evaluates M&As. The Swedish competition authority evaluation corresponds to other national and international evaluation procedures.
Findings: The findings indicate that the competition authorities neglect an important aspect of business life, namely companies forming business relationships. The competition authorities evaluate M&As on the basis of risk for price increases, and consequently disregard such issues as heterogeneity in demand and offerings, and values built into existing business relationships.
Originality/Value/Contribution: The article contributes to research on business relationships through exploring how a public authority deals with such relationships. It also contributes to research on mergers and acquisitions through examining how these activities are evaluated by competition authorities. Furthermore, the article contributes to competition research by reflecting on competition law concerning M&A regulations in relation to business relationships.
Place, publisher, year, edition, pages
Taylor & Francis, 2012. Vol. 19, no 1, p. 67-92
Keywords [en]
competition authority, merger, acquisition, customer relationship, supplier relationship, business relationship, business marketing, industrial marketing
National Category
Business Administration
Identifiers
URN: urn:nbn:se:hj:diva-16434DOI: 10.1080/1051712X.2011.593024ISI: 000302213200003Scopus ID: 2-s2.0-84857081292OAI: oai:DiVA.org:hj-16434DiVA, id: diva2:450808
2011-10-222011-10-222021-06-17Bibliographically approved