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Learning from Networks: What to Learn and from Whom During the Entrepreneurial Process
Jönköping University, Jönköping International Business School, JIBS, Centre for Innovation Systems, Entrepreneurship and Growth . Jönköping University, Jönköping International Business School, JIBS, ESOL (Entrepreneurship, Strategy, Organization, Leadership).ORCID iD: 0000-0002-6186-0659
2010 (English)In: Social Capital and Developmental Trends in Rural Areas / [ed] Hans Westlund & Kiyoshi Kobayashi, Jönköping: RUREG , 2010, 27-39 p.Chapter in book (Other academic)
Abstract [en]

Embedded in social context entrepreneurs seldom act alone (Granovetter, 1985). Exploiting opportunities requires entrepreneurs to act proactively bringing the product or service to market, closing deals with suppliers, interacting with potential customers and doing first sales (Davidsson, 2005; Bhave, 1994). This necessitates presence of different skills, wide array of knowledge and thus, aware of own deficiencies, entrepreneurs actively use their social networks, sometimes relying on their strong ties, sometimes favouring weak ties. This article suggests that not only spatial and relational distance but also cognitive distance between the ties will influence entrepreneur’s decision to whom and for what kind of help to turn when developing the business.

Place, publisher, year, edition, pages
Jönköping: RUREG , 2010. 27-39 p.
Keyword [en]
Social capital, development, rural
National Category
Economics
Identifiers
URN: urn:nbn:se:hj:diva-13182Libris ID: 12199392ISBN: 978-91-633-7221-6 (print)OAI: oai:DiVA.org:hj-13182DiVA: diva2:352889
Available from: 2010-09-23 Created: 2010-09-23 Last updated: 2015-02-06Bibliographically approved

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Markowska, Magdalena
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