Change search
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf
Kia Motors' Branding Strategy and the U.S. Market
Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management). Jönköping University, Jönköping International Business School, JIBS, Media Management and Transformation Centre.
Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management). Jönköping University, Jönköping International Business School, JIBS, Media Management and Transformation Centre.
2009 (English)In: The Proceedings of the 2009 Asia-Pacific Conference: Extended Abstract available at http://www.aaasite.org/Proceedings.html / [ed] Hairong Li, Shengmin Huang, Dinghai Jin, 2009, 45-45 p.Conference paper, (Refereed)
Place, publisher, year, edition, pages
2009. 45-45 p.
National Category
Business Administration
Identifiers
URN: urn:nbn:se:hj:diva-11551OAI: oai:DiVA.org:hj-11551DiVA: diva2:291333
Conference
American Academy of Advertising Asia-Pacific Conference
Available from: 2010-02-01 Created: 2010-02-01 Last updated: 2010-03-29Bibliographically approved

Open Access in DiVA

No full text

Search in DiVA

By author/editor
Shaver, Mary AliceShaver, Dan
By organisation
JIBS, EMM (Entrepreneurship, Marketing, Management)JIBS, Media Management and Transformation Centre
Business Administration

Search outside of DiVA

GoogleGoogle Scholar

Total: 156 hits
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf