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Online or Offline?: The role of internet information sources in consumer choices
Jönköping University, Jönköping International Business School, JIBS, Media, Management and Transformation Centre (MMTC). Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
2009 (English)In: Media Interactivity: Economic and Managerial Issues, October 30-31, 2009   University of Neuchâtel, Switzerland  and  Jönköping International Business School, 2009Conference paper, Published paper (Refereed)
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2009.
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URN: urn:nbn:se:hj:diva-11548OAI: oai:DiVA.org:hj-11548DiVA, id: diva2:291326
Available from: 2010-02-01 Created: 2010-02-01 Last updated: 2010-03-10Bibliographically approved

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Shaver, Mary Alice

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