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Attitudes towards Business Plans
Jönköping University, Jönköping International Business School, JIBS, Business Administration.
2009 (English)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
Abstract [en]

Purpose - This paper aims to analyze different groups, such as venture capitalists’, banks’, governmental support agencies’ and incubator managers’ attitudes toward business plans.

Approach – The interviews have been conducted within the following institutions: Jönköping Business Development (JBD, Handelsbanken and Swedbank, Jönköping, ALMI and NyföretagarCentrum (Government Support Agencies (GSAs) and Business Incubator Science Park Jönköping (BISPJ). The author has chosen to conduct the study within this the previous mentioned institutions because those are the ones who mostly demand a formal written BP from firms or potential businesses.

Findings – it was found that all the institutions interviewed thinks that a formal written business plan is very important for the entrepreneurs to clarify goals and raise funds. They don’t see any direct negative sides with a business plan.  It was also found that the majority were of the opinion that a business plan does not need to be long. The funding decision is mostly based on the personal characteristics of the entrepreneur; it can be very hard for start-ups manager to convince the funds providers that they are the right people. The type of resources provided to the venture determines the need of follow-ups. It is done mainly based on the financial aspects while those who provide advice or assistance tend to not engage in follow-ups.

Limitations - the study was conducted in the period when the many of the potential people to be interviewed were on holiday. The language was sometimes a limitation since English is not the first language neither for the interviewer nor the interviewees.

Place, publisher, year, edition, pages
2009. , p. 43
Keywords [en]
Business plan, venture capitalists, commercial banks, government support agencies and business incubators.
Identifiers
URN: urn:nbn:se:hj:diva-11236OAI: oai:DiVA.org:hj-11236DiVA, id: diva2:284097
Presentation
0023-06-11, 3051, JIBS, 10:15 (English)
Uppsok
Social and Behavioural Science, Law
Supervisors
Available from: 2010-01-12 Created: 2010-01-04 Last updated: 2010-01-12Bibliographically approved

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CiteExportLink to record
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Citation style
  • apa
  • ieee
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  • Other locale
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