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The Economics of the Advertising Industry
University of Central Florida .
2003 (English)In: Media economics: theory and practice, Mahwah, N.J.: L. Erlbaum Associates , 2003, 249-263 p.Chapter in book (Other academic)
Place, publisher, year, edition, pages
Mahwah, N.J.: L. Erlbaum Associates , 2003. 249-263 p.
Series
LEA's communication series, ISSN 99-2301866-0
Identifiers
URN: urn:nbn:se:hj:diva-9034ISBN: 0-8058-4580-1 (print)OAI: oai:DiVA.org:hj-9034DiVA: diva2:218989
Available from: 2009-05-25 Created: 2009-05-25 Last updated: 2009-05-27Bibliographically approved

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CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf