ju.se
Please wait ...
Simple search
Advanced search -
Research publications
Advanced search -
Student theses
Statistics
English
Svenska
Norsk
Jump to content
Change search
Search
Search
Only documents with full text in DiVA
Cite
Export
BibTex
CSL-JSON
CSV 1
CSV 2
CSV 3
CSV 4
CSV 5
CSV all metadata
CSV all metadata version 2
RIS
Mods
MARC-XML
ETDMS
Link to record
Permanent link
https://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-65141
Direct link
http://hj.diva-portal.org/smash/record.jsf?pid=diva2:1874066
Cite
Citation style
apa
ieee
modern-language-association-8th-edition
vancouver
Other style
apa
ieee
modern-language-association-8th-edition
vancouver
Other style
More styles
Language
de-DE
en-GB
en-US
fi-FI
nn-NO
nn-NB
sv-SE
Other locale
de-DE
en-GB
en-US
fi-FI
nn-NO
nn-NB
sv-SE
Other locale
More languages
Output format
html
text
asciidoc
rtf
html
text
asciidoc
rtf
Create
Close
Analyzing the Impact of Instagram and TikTok Influencers on Gen Z Consumer Purchasing Behavior in Sweden within the Korean skincare sector
Mohamed, Nora
Jönköping University, Jönköping International Business School, JIBS, Business Administration.
Zakarya Saeed A-lzekri, Myasah
Jönköping University, Jönköping International Business School, JIBS, Business Administration.
2024 (English)
Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE credits
Student thesis
Place, publisher, year, edition, pages
2024. , p. 57
Keywords [en]
Korean Skincare Products, Swedish market, Consumer behavior, Instagram, TikTok
National Category
Business Administration
Identifiers
URN:
urn:nbn:se:hj:diva-65141
OAI: oai:DiVA.org:hj-65141
DiVA, id:
diva2:1874066
Subject / course
JIBS, Business Administration
Supervisors
Arshad, Nadia
Examiners
Melander, Anders
Available from:
2024-06-20
Created:
2024-06-19
Last updated:
2024-06-20
Bibliographically approved
Open Access in DiVA
fulltext
(877 kB)
2813 downloads
File information
File name
FULLTEXT01.pdf
File size
877 kB
Checksum
SHA-512
04a5292a4777cedfbd1e86c1748882ceeb4be29ead4de12e5c940b5a048f1c62a5332f2c441dee49f7c8039ff2336ae2600309e492ea8fce7144bac52acf7b63
Type
fulltext
Mimetype
application/pdf
By organisation
JIBS, Business Administration
On the subject
Business Administration
Search outside of DiVA
Google
Google Scholar
Total: 2813 downloads
The number of downloads is the sum of all downloads of full texts. It may include eg previous versions that are now no longer available
urn-nbn
Altmetric score
urn-nbn
Total: 629 hits
Cite
Export
BibTex
CSL-JSON
CSV 1
CSV 2
CSV 3
CSV 4
CSV 5
CSV all metadata
CSV all metadata version 2
RIS
Mods
MARC-XML
ETDMS
Link to record
Permanent link
https://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-65141
Direct link
http://hj.diva-portal.org/smash/record.jsf?pid=diva2:1874066
Cite
Citation style
apa
ieee
modern-language-association-8th-edition
vancouver
Other style
apa
ieee
modern-language-association-8th-edition
vancouver
Other style
More styles
Language
de-DE
en-GB
en-US
fi-FI
nn-NO
nn-NB
sv-SE
Other locale
de-DE
en-GB
en-US
fi-FI
nn-NO
nn-NB
sv-SE
Other locale
More languages
Output format
html
text
asciidoc
rtf
html
text
asciidoc
rtf
Create
Close
v. 2.47.0
|
WCAG
|
Jönköping University
|
Jönköping University Library
DiVA
Logotyp