This study aims to understand how public sector organization, in this case, the Swedish Police, communicates about public safety through their social media presence. This study utilizes a participatory process method by using critical making workshops consisting of discussions, actions, and reflections to capture participants' sensemaking processes. Thus, sensemaking is therefore used as the theoretical lens. The empirical material builds on a couple of critical making workshops with four police employees from the Police Region South [Polisregion Syd] in each session, focusing on creating social media communication strategies. This is achieved to develop, understand, and strategically deepen the sense of safety by taking a bottom-up perspective to grasp the polyphonic character and the complexity of the communication.
Work in progress that was presented on May 25, 2023.