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Aparición y efectos del Wear-out en la publicidad en formato SMS: un estudio exploratorio
Universidad Autónoma del Caribe, Barranquilla, Colombia.ORCID iD: 0000-0002-6386-7483
2012 (Spanish)Conference paper, Oral presentation only (Other academic)
Place, publisher, year, edition, pages
2012.
National Category
Business Administration
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URN: urn:nbn:se:hj:diva-60126OAI: oai:DiVA.org:hj-60126DiVA, id: diva2:1750188
Conference
XXII Jornadas Luso-Españolas de Gestión Científica, Vila Real (Portugal), February 1, 2012
Available from: 2023-04-12 Created: 2023-04-12 Last updated: 2023-04-12Bibliographically approved

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Luna-Cortés, Gonzalo

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v. 2.44.0
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Jönköping University
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Jönköping University Library