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Aiming for validity: The experience of conflicts in legitimacy judgments in esports actors and new grassroots activism
Jönköping University, Jönköping International Business School, JIBS, Business Administration. Jönköping University, Jönköping International Business School, JIBS, Media, Management and Transformation Centre (MMTC). Jönköping University, Jönköping International Business School, JIBS, Centre for Family Entrepreneurship and Ownership (CeFEO).
Centre of Excellence in Game Culture Studies, University of Turku, Finland; Gamification Group, Tampere University, Finland.
Jönköping University, Jönköping International Business School, JIBS, Business Administration. Jönköping University, Jönköping International Business School, JIBS, Media, Management and Transformation Centre (MMTC).
2021 (English)In: Proceedings of the 5th International GamiFIN Conference: Levi, Finland, April 7-9, 2021 / [ed] M. Bujic, J. Koivisto & J. Hamari, CEUR-WS , 2021, p. 190-199Conference paper, Published paper (Refereed)
Abstract [en]

Esports is a phenomenon which continues to grow in socio-cultural and economic importance, yet it remains at the edges of mainstream society. To date, there have been few works which address the topic in terms of legitimacy, particularly the micro-processes of legitimization. Given that the esports system is one which currently operates outside wider societal practices, the lived experiences of actors in the ecosystem can offer valuable insights into the world of esports. This research employs IPA in order to understand how actors in organized grassroots esports movements make sense of their individual experiences and actions. A series of novel contributions are provided by this work. First, micro-level theories of legitimacy are applied to a phenomenon which has recently come to mainstream attention, one which is at the same time a business and a culture. Second, it is the first, in our knowledge, to apply a qualitative methodology to the explicit issue of legitimacy in esports. Third, it adds to theories of legitimacy and institutional change by providing empirical insights into the circumstances in which the experience of conflicts in legitimacy judgments independently mobilizes actors, shaping collective action into grassroots activism efforts. Finally, it highlights tensions between international success and the foundations of grassroots esports. 

Place, publisher, year, edition, pages
CEUR-WS , 2021. p. 190-199
Series
CEUR Workshop Proceedings, E-ISSN 1613-0073 ; 2883
Keywords [en]
Activism, Esports, Grassroots, IPA, Legitimacy, Collective action, Economic importance, Institutional change, Micro level, Microprocesses, Qualitative methodologies, Societal practices, Socio-cultural
National Category
Business Administration
Identifiers
URN: urn:nbn:se:hj:diva-54094Scopus ID: 2-s2.0-85108173143OAI: oai:DiVA.org:hj-54094DiVA, id: diva2:1580557
Conference
5th International GamiFIN Conference, GamiFIN 2021, Levi, Finland, April 7-9, 2021
Available from: 2021-07-15 Created: 2021-07-15 Last updated: 2021-07-15Bibliographically approved

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Cestino-Castilla, JoaquínMcCauley, Brian

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