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Taking innovations to market: The role of strategic choice and the evolution of dynamic capabilities
School of Business & Economics, UiT—The Arctic University of Norway, Norway, Tromsø, Norway.ORCID iD: 0000-0002-9293-338x
Stavanger School of Business, Stavanger University, Stavanger, Norway.
Berkeley Center for Entrepreneurship and Innovation, NYU Stern School of Business, New York, NY, USA.
School of Business & Economics, UiT—The Arctic University of Norway, Norway, Tromsø, Norway.
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2011 (English)In: International Journal of Entrepreneurship and Innovation, ISSN 1465-7503, E-ISSN 2043-6882, Vol. 12, no 2, p. 105-116Article in journal (Refereed) Published
Abstract [en]

How are innovations taken to market? Both theoretically and empirically, the process of commercialization has received scant attention. This study investigates the early commercialization process of three innovative firms in the Norwegian petroleum industry. The authors argue that the role of strategic choice is important for the processes these firms use to create and build their own dynamic capabilities. In this regard, they address the central question of what role the strategic choice of the firm plays in the process, creation and evolution of its dynamic capabilities during the early stage of commercialization. The authors' findings reveal that certain dynamic capabilities are emphasized and appear to be more relevant to the strategic intentions of the CEO or entrepreneurial team. Two firms, whose strategic intent was to commercialize and exit, were more inclined to build an adaptive capability, while the firm intending to commercialize and to stay in the market stressed the importance of absorptive capability. Common to all three cases is the finding that adaptive and absorptive capabilities seem to enhance their innovative capabilities, which are essential for commercializing innovations.

Place, publisher, year, edition, pages
Sage Publications, 2011. Vol. 12, no 2, p. 105-116
Keywords [en]
dynamic capabilities, commercialization process, strategic choice, innovation
National Category
Business Administration
Identifiers
URN: urn:nbn:se:hj:diva-46061DOI: 10.5367/ijei.2011.0029OAI: oai:DiVA.org:hj-46061DiVA, id: diva2:1351664
Available from: 2019-09-16 Created: 2019-09-16 Last updated: 2019-09-16Bibliographically approved

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  • apa
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  • nn-NO
  • nn-NB
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  • Other locale
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Output format
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