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Opportunities of Societal Dynamics: On Tribal Marketing and PSM
Jönköping University, Jönköping International Business School, JIBS, Media Management and Transformation Centre. Jönköping University, Jönköping International Business School, JIBS, EMM (Entrepreneurship, Marketing, Management).
2008 (English)Conference paper, Published paper (Refereed)
Place, publisher, year, edition, pages
Mainz, Germany: RIPE@2008 , 2008.
Keyword [en]
Media, PSM, Marketing, Tribal, Societal Dynamics
National Category
Business Administration
Identifiers
URN: urn:nbn:se:hj:diva-7550OAI: oai:DiVA.org:hj-7550DiVA: diva2:134411
Conference
RIPE@2008 conference in Mainz, Germany
Available from: 2009-01-20 Created: 2009-01-20 Last updated: 2013-11-05Bibliographically approved

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Hartmann, Benjamin J.

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CiteExportLink to record
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