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Implementing customer relationship management in an organisation
Berndt, Adele
Jönköping University, Jönköping International Business School, JIBS, Business Administration. Jönköping University, Jönköping International Business School, JIBS, Media, Management and Transformation Centre (MMTC).
ORCID iD:
0000-0002-6633-632X
2018 (English)
In:
Relationship marketing and customer relationship management / [ed] M. Tait & M. Roberts-Lombard, Capte Town: Juta Publishers, 2018, 4, p. 197-212
Chapter in book (Other academic)
Place, publisher, year, edition, pages
Capte Town: Juta Publishers, 2018, 4. p. 197-212
National Category
Business Administration
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URN:
urn:nbn:se:hj:diva-43329
ISBN:
978-1-48512-928-8 (print)
OAI: oai:DiVA.org:hj-43329
DiVA, id:
diva2:1295938
Available from:
2019-03-13
Created:
2019-03-13
Last updated:
2019-03-13
Bibliographically approved
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Berndt, Adele
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modern-language-association-8th-edition
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vancouver
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en-GB
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nn-NB
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v. 2.35.9
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Jönköping University
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Jönköping University Library