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Development of integrated product/service offers through integration, or not?: A multiple case study of global manufacturing firms
Luleå tekniska universitet, Innovation och Design.ORCID iD: 0000-0003-0401-033x
Luleå tekniska universitet, Innovation och Design.ORCID iD: 0000-0002-8103-2519
Luleå tekniska universitet, Innovation och Design.ORCID iD: 0000-0003-3255-414X
2015 (English)Conference paper, Oral presentation only (Other academic)
Abstract [en]

In a world where advanced engineering products are commoditized, many manufacturing companies now strive to improve differentiation and profitability by offering integrated combinations of products and services known as product-service systems (PSS). Prior literature has proposed that such integrated offers be developed through an integrated product/service development process, but has so far not studied such integration in detail. To this background, our purpose is to study how integrated product/service offers actually come about. Our results are somewhat surprising, and paradoxical. Through an inductive multiple case study across eight multinational companies, we find that effective alignment-not integration-is the key to developing successful integrated PSS offerings. Thus, an integrated PSS offer seems to be reached through alignment rater than integration. The paper also identifies the key factors that inhibit integration and the various mechanisms that support alignment, and provides theoretical implications for literature and managerial implications for better development of integrated PSS solutions.

Place, publisher, year, edition, pages
2015.
Keywords [en]
PSS development, Business / Economics - Business studies
Keywords [sv]
Ekonomi - Företagsekonomi
National Category
Other Engineering and Technologies not elsewhere specified Business Administration
Research subject
Entrepreneurship and Innovation
Identifiers
URN: urn:nbn:se:hj:diva-42133OAI: oai:DiVA.org:hj-42133DiVA, id: diva2:1265633
Conference
R&D Management Conference, Pisa, Italy, 23/06/2015 - 26/06/2015
Available from: 2018-11-26 Created: 2018-11-26 Last updated: 2018-11-26Bibliographically approved

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Lenka, Sambit

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CiteExportLink to record
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Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf