This study employs information obtained from media content analyses, as well as economic and political data, to investigate negativity in unemployment news between 2001 and 2010 in Germany. The data indicate a substantial bias in terms of the amounts of negative and positive reports, compared with the actual development of unemployment. Moreover, the media tend to place negative unemployment reports more prominently than positive ones. The estimates suggest that the bias is not the consequence of journalists asymmetrically interpreting the official unemployment numbers. Instead, it is associated with the exploitation of often non-economic information and structural influences in the process of news production.