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Acceptance as core factor for the success of LBS
Ostfalia University of Applied Sciences.
Ostfalia University of Applied Sciences.
2018 (English)In: Adjunct Proceedings of the 14th International Conference on Location Based Services / [ed] P. Kiefer, Huang, H., Van de Weghe, N., & Raubal, M., ETH Zurich, 2018, p. 207-212Conference paper, Published paper (Refereed)
Abstract [en]

Work in progress paper, which puts emphasis on the users’ perspective on location based services (LBS). The empirical framework is a quantitative survey investigating the level of acceptance of LBS within a (related to specific characteristics) representative target group and it’s influencing factors.

Place, publisher, year, edition, pages
ETH Zurich, 2018. p. 207-212
Keywords [en]
Technology Acceptance, UTAUT, LBS Usage
National Category
Business Administration Media and Communications
Identifiers
URN: urn:nbn:se:hj:diva-41646DOI: 10.3929/ethz-b-000225620OAI: oai:DiVA.org:hj-41646DiVA, id: diva2:1251788
Conference
14th International Conference on Location Based Services (LBS 2018), Zurich, Switzerland, January 15-17, 2018
Available from: 2018-09-28 Created: 2018-09-28 Last updated: 2018-09-28Bibliographically approved

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Ehlers, Annika

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