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Transmedia Strategies in Journalism: An analytical model for the news coverage of planned events
Department of Media, National Research University Higher School of Economics, Russian Federation.ORCID iD: 0000-0001-7631-6608
Department of Communication, Centro Universitário de Belo Horizonte, Brazil.
2017 (English)In: Journalism Studies, ISSN 1461-670X, E-ISSN 1469-9699, Vol. 18, no 11, p. 1381-1399Article in journal (Refereed) Published
Abstract [en]

The article discusses the meanings of transmedia journalism, which involves the expansion, not the repetition, of news content and then presents the development of a new analytical model that focuses on the coverage of planned events in news media. Planned events are temporal occurrences that are normally well schematized and publicized in advance. The proposed model addresses the fundamental features involved in transmedia strategies for media coverage to contribute to scholars’ analytic needs and to guide journalists in developing transmedia strategies in the context of the news coverage of planned events. Multiplatform news media production is already a reality that, although probably more modest than comprehensive, will inevitably grow and improve. 

Place, publisher, year, edition, pages
Taylor & Francis, 2017. Vol. 18, no 11, p. 1381-1399
Keywords [en]
analytical model, digital journalism, news coverage, planned events, transmedia journalism, transmedia strategies
National Category
Media and Communications
Identifiers
URN: urn:nbn:se:hj:diva-39104DOI: 10.1080/1461670X.2015.1127769Scopus ID: 2-s2.0-84958541946OAI: oai:DiVA.org:hj-39104DiVA, id: diva2:1197004
Available from: 2018-04-11 Created: 2018-04-11 Last updated: 2018-04-11Bibliographically approved

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Gambarato, Renira R.

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