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The Changing Business of Business Schools
Jönköping University, Jönköping International Business School.ORCID iD: 0000-0001-8391-9378
2014 (English)Other (Other (popular science, discussion, etc.))
Abstract [en]

I think it’s time for us to admit that the critics have a valid question: Why aren’t business schools changing faster to keep up with changes in the business world?

Recently I attended two gatherings for business school deans where this question surfaced center stage. The first was the EFMD Conference for Deans & Directors General in Gothenburg, Sweden and other, the AACSB Deans Conference in San Francisco, CA. These meetings attracted respectively more than 300 and 600 business school leaders from all over the world and were a great place to assess what’s going on and, more importantly, what’s not.

At the EFMD meeting, I moderated a plenary where The Economist writer Adrian Wooldridge unleashed a set of criticisms at business schools—e.g., being too slow, focusing on the wrong things, being too distant from realities in their research, and preoccupied in publishing incremental insights in slow academic journals with only a modest impact. (See his summary in a Schumpeter column here). The Forbes writer Steve Denning followed up with an article saying that business schools take comfort in keeping that disruption slow. Richard Straub, President of the Global Peter Drucker Forum, commented that business schools suffer from the syndrome of our own success; we do not see the need to change what we believe is a winning model.

Place, publisher, year, pages
European Foundation for Management Development , 2014.
National Category
Business Administration
Identifiers
URN: urn:nbn:se:hj:diva-36973OAI: oai:DiVA.org:hj-36973DiVA, id: diva2:1135223
Available from: 2017-08-22 Created: 2017-08-22 Last updated: 2017-08-22Bibliographically approved

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