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Solving for X:: Turning Academic Research Into Public Engagement
Hult International Business School, US.ORCID iD: 0000-0001-8391-9378
Jönköping University, Jönköping International Business School, JIBS, Economics. Jönköping University, Jönköping International Business School, JIBS, Centre of Excellence for Science and Innovation Studies (CESIS).ORCID iD: 0000-0002-4560-1905
2016 (English)In: BizEd, ISSN 2161-8380, no 3Article in journal (Other (popular science, discussion, etc.)) Published
Abstract [en]

THE CHALLENGE: In the eyes of the public, academic research is not innovative or engaging, nor does it create an impact on society. One renowned 2007 study claimed that 50 percent of academic papers are read only by their authors and journal editors, and 90 percent are never cited, which signifies that no one finds them useful. At Jönköping International Business School (JIBS) in Sweden, we wanted to challenge this perception. We asked, “How can we translate our faculty’s research into information that’s relevant and valuable to the public discourse?” Our answer was to create a new blogging platform called Vertikals.

Place, publisher, year, edition, pages
The Association to Advance Collegiate Schools of Business , 2016. no 3
Keyword [en]
Business school
National Category
Business Administration
Identifiers
URN: urn:nbn:se:hj:diva-36918OAI: oai:DiVA.org:hj-36918DiVA: diva2:1133968
Available from: 2017-08-17 Created: 2017-08-17 Last updated: 2017-08-17Bibliographically approved

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