From Servitization To A Service Dominant Logic? A Marketing Perspective On The Innovation Efforts In Newspapers 2017 (English)Conference paper, Oral presentation with published abstract (Refereed)

Place, publisher, year, edition, pages

2017.

National Category

Business Administration

Identifiers

URN: urn:nbn:se:hj:diva-35577OAI: oai:DiVA.org:hj-35577DiVA, id: diva2:1097125

Conference

EMMA Annual Conference 2017: Value Creation in Media Markets: Business Models, Clusters and Ecosystems, Ghent 11-12 May, 2017.

Note

European Media Management Association (EMMA)

Available from: 2017-05-22 Created: 2017-05-22 Last updated: 2020-12-07Bibliographically approved

Open Access in DiVA

No full text in DiVA

Authority records

Cestino, JoaquínBerndt, Adele

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Cestino, JoaquínBerndt, Adele

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JIBS, Media, Management and Transformation Centre (MMTC)JIBS, Business AdministrationJIBS, Centre for Family Entrepreneurship and Ownership (CeFEO)

On the subject

Business Administration

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