Crossing Boundaries for Innovation: Content Development for PSM at Yle
2016 (English)In: Crossing borders and boundaries in public service media / [ed] Gregory Ferrell Lowe & Nobuto Yamamoto, Göteborg: Nordicom, 2016, 229-246 p.Conference paper (Refereed)
The authors explain the crucial importance of crossing boundaries to achieve innovation in PSM content development. The reasons are explained with reference to creative organisation and innovation theories, and demonstrated in practice via analysis of an empirical case from Yle, the Finnish Broadcasting Corporation. The chapter focuses on characteristic challenges and practices in boundary crossing at three levels: organisational, group (or team) and individual. Key findings include lessons about the complexity of building and maintaining a creative media organisation in practice, especially in relation to designing structures, organisational arrangements and tools to make it happen, i.e. the move from ideation to realisation. Internal politics, organisational resistance, and managerial complications are confounding factors. The chapter demonstrates how and why nurturing collaboration across boundaries is a complex task that requires a particular and special skills set for media managers.
Place, publisher, year, edition, pages
Göteborg: Nordicom, 2016. 229-246 p.
Keywords: content development, creative organisation, Yleisradio (Yle), innovation management, media innovation, work culture
Business Administration Media Studies
IdentifiersURN: urn:nbn:se:hj:diva-35311Local ID: IHHMMTCISISBN: 9789187957215 (print)OAI: oai:DiVA.org:hj-35311DiVA: diva2:1086851
RIPE@2015, Crossing borders and boundaries in public service media