Change search
ReferencesLink to record
Permanent link

Direct link
Introduction
University of Western Australia, Perth, Australia.
2013 (English)In: Marketing strategy casebook / [ed] Mark Edwards & Alvin Lee, Cambridge: Cambridge University Press, 2013, 1-8 p.Chapter in book (Other academic)
Place, publisher, year, edition, pages
Cambridge: Cambridge University Press, 2013. 1-8 p.
National Category
Business Administration
Identifiers
URN: urn:nbn:se:hj:diva-32209OAI: oai:DiVA.org:hj-32209DiVA: diva2:1044196
Available from: 2016-11-02 Created: 2016-11-02 Last updated: 2016-11-02Bibliographically approved

Open Access in DiVA

No full text

Business Administration

Search outside of DiVA

GoogleGoogle Scholar

Total: 2 hits
ReferencesLink to record
Permanent link

Direct link