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Strategy Formation In The Family Business: The Role Of Storytelling
Jönköping University, Jönköping International Business School, JIBS, ESOL (Entrepreneurship, Strategy, Organization, Leadership). Jönköping University, Jönköping International Business School, JIBS, Business Administration. Jönköping University, Jönköping International Business School, JIBS, Center for Family Enterprise and Ownership.ORCID iD: 0000-0002-2748-8830
Jönköping University, Jönköping International Business School, JIBS, ESOL (Entrepreneurship, Strategy, Organization, Leadership). Jönköping University, Jönköping International Business School, JIBS, Business Administration.ORCID iD: 0000-0002-2416-0952
2010 (English)Report (Other academic)
Abstract [en]

This paper takes an interest in the past, as depicted by family business owners, and how it is reflected in the governance of the firm. The purpose of this paper is to explore how family business owners express and perceive their family business story and the implications for the strategy formation of the firm. Through the storytelling from 20 cases, we conclude that they embrace their past through different degrees of adoption and their promotion or prevention focus. We construct four typologies: strategy formation through reinforcement, renewal, remembrance and rhetoric. The implications of storytelling and these typologies are discussed.

Place, publisher, year, edition, pages
Jönköping: JIBS , 2010.
Series
JIBS Working Papers ; 2010-1
Identifiers
URN: urn:nbn:se:hj:diva-13826OAI: oai:DiVA.org:hj-13826DiVA, id: diva2:371781
Available from: 2010-11-22 Created: 2010-11-22 Last updated: 2017-08-10

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Brundin, EthelKjellander, Björn

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CiteExportLink to record
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