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Postponement and logistics flexibility in retailing: The moderating role of logistics integration and demand uncertainty
Jönköping University, School of Engineering, JTH, Supply Chain and Operations Management.ORCID iD: 0000-0001-7330-6500
Jönköping University, Jönköping International Business School, JIBS, Business Administration. Jönköping University, Jönköping International Business School, JIBS, Centre for Family Entrepreneurship and Ownership (CeFEO). Jönköping University, Jönköping International Business School, JIBS, Media, Management and Transformation Centre (MMTC).ORCID iD: 0000-0002-6803-8780
Department of Entrepreneurship, Marketing and Management Systems, Nottingham University Business School, China.ORCID iD: 0000-0002-4189-1255
2022 (English)In: International Journal of Production Economics, ISSN 0925-5273, E-ISSN 1873-7579, Vol. 243, article id 108319Article in journal (Refereed) Published
Abstract [en]

Dynamic capabilities such as flexibility are considered influential in achieving superior performance, especially under uncertain circumstances. Among others, postponement is a well-established concept in operations and supply chain management (OSCM) and has been regarded as a key concept in managing supply and demand while increasing flexibility. This study investigates the effect of postponement on logistics flexibility, and that of the latter on retail firm performance. In addition, the moderating roles of logistics integration and demand uncertainty on these relationships are investigated. The study utilizes a quantitative survey and draws on a sample of 261 retailers in Sweden. Logistics flexibility proves to have a mediating role in the postponement–performance relationship. Furthermore, we provide support for the direct effect that postponement can have on logistics flexibility, and the subsequent effect of logistics flexibility on retail firm performance. We contribute by simultaneously studying postponement and logistics flexibility in the retailing context. We find conditional support for the moderating roles of logistics integration and demand uncertainty. The results show that for medium levels of uncertainty, the positive relationship between postponement and logistics flexibility, as well as logistics flexibility and firm performance, are intensified. From a practical standpoint, the findings underline that in the presence of high or low demand uncertainty, applying postponement may not always be beneficial in achieving logistics flexibility, and subsequently better performance. Moreover, if retailers prioritize logistics integration, they should not always expect superior performance gains from the flexibility benefits of postponement.

Place, publisher, year, edition, pages
Elsevier, 2022. Vol. 243, article id 108319
Keywords [en]
Industrial and Manufacturing Engineering, Management Science and Operations Research, Economics and Econometrics, General Business, Management and Accounting
National Category
Business Administration Production Engineering, Human Work Science and Ergonomics
Identifiers
URN: urn:nbn:se:hj:diva-54830DOI: 10.1016/j.ijpe.2021.108319ISI: 000709764500001Scopus ID: 2-s2.0-85116854396Local ID: HOA;intsam;1601238OAI: oai:DiVA.org:hj-54830DiVA, id: diva2:1601238
Funder
European Regional Development Fund (ERDF)The Jan Wallander and Tom Hedelius FoundationTore Browaldhs stiftelseSwedish Agency for Economic and Regional GrowthAvailable from: 2021-10-07 Created: 2021-10-07 Last updated: 2022-11-07Bibliographically approved

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Jafari, HamidEslami, Mohammad H.

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