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Gay, famous and working hard on YouTube: Influencers, queer microcelebrity publics and discursive activism
Högskolan i Jönköping, Internationella Handelshögskolan, IHH, Media, Management and Transformation Centre (MMTC). Centre for Culture and Technology (CCAT), Curtin University, Perth, Australia.
The University of Western Australia.
2019 (Engelska)Ingår i: Youth, sexuality and sexual citizenship / [ed] P. Aggleton, R. Cover, D. Leahy, D. Marshall, & M. L. Rasmussen, Abingdon, Oxon: Routledge, 2019, s. 217-231Kapitel i bok, del av antologi (Refereegranskat)
Abstract [en]

Ordinary digital media users who gained large public followings, also known as Influencers, emerged as micro-celebrities in the early 2000s, with many working for a living directly through online content creation and the self-representation of their everyday lives. Capitalising on high visibility, many Influencers also engage in social justice activities. As a result, they have become important nodes in LGBTQ networks online, including through personal and organisational collaborations. In this chapter, we draw on digital ethnography to analyse a gay-identifying Australian YouTube Influencer, Troye Sivan, focussing on how his status as an Influencer creating digital content has fostered queer support by way of a creative work orientation that simultaneously promotes both a rights-based activism and his own career.

Ort, förlag, år, upplaga, sidor
Abingdon, Oxon: Routledge, 2019. s. 217-231
Serie
Sexuality, culture and health series
Nationell ämneskategori
Företagsekonomi Medie- och kommunikationsvetenskap
Identifikatorer
URN: urn:nbn:se:hj:diva-42410DOI: 10.4324/9781351214742Scopus ID: 2-s2.0-85058748059ISBN: 9781351214735 (digital)ISBN: 9780815379874 (tryckt)OAI: oai:DiVA.org:hj-42410DiVA, id: diva2:1274581
Tillgänglig från: 2019-01-02 Skapad: 2019-01-02 Senast uppdaterad: 2019-01-02Bibliografiskt granskad

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IHH, Media, Management and Transformation Centre (MMTC)
FöretagsekonomiMedie- och kommunikationsvetenskap

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