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Design-driven innovation: exploring enablers and barriers
Jönköping University, School of Engineering, JTH, Industrial Engineering and Management.ORCID iD: 0000-0003-2483-4176
Jönköping University, School of Engineering, JTH, Industrial Engineering and Management.ORCID iD: 0000-0002-8305-4412
Jönköping University, School of Engineering, JTH, Industrial Engineering and Management.ORCID iD: 0000-0002-1627-8459
2019 (English)In: European Business Review, ISSN 0955-534X, E-ISSN 1758-7107, Vol. 31, no 5, p. 721-743Article in journal (Refereed) Published
Abstract [en]

Purpose – This study aims to explore the enablers and barriers to design-driven innovation, defined as the innovation of product meanings, in the product-development process. Previous research provides some insights into what enables and hinders design-driven innovation; however a detailed understanding of these factors is missing. Design/methodology/approach – A long-term case study was conducted at a furniture company between 2009 and 2016. Interviews were conducted with respondents within the company, as well as with partners such as retailers and designers. Findings – This paper presents an overview of the identified enablers and barriers. The results demonstrate that enablers and barriers occur in all phases of the product-development process. Second, the connections between enablers and barriers are presented. These are found both within and across different phases, and extend beyond the company’s influence. Research limitations/implications – This study demonstrates how the innovation of product meanings is influenced throughout all phases of the product-development process. Therefore, there is a need to go beyond the mere identification of enablers and barriers. More is gained from generating a thorough understanding of the causes and connections of these factors, including the changes over time. Practical implications – This study demonstrates the need for companies to be able to map what enables and hinders design-driven innovation in their product-development process, where a distinction needs to be made between internal and external factors, to enhance value creation. Originality/value – This study presents a rare long-term case study on design-driven innovation. This study provides new knowledge on the enablers and barriers a company faces while adapting its productdevelopment process to accommodate design-driven innovation.

Place, publisher, year, edition, pages
Emerald Group Publishing Limited, 2019. Vol. 31, no 5, p. 721-743
Keywords [en]
Design-driven innovation, Product-development process, Product meanings, Furniture company
National Category
Production Engineering, Human Work Science and Ergonomics
Identifiers
URN: urn:nbn:se:hj:diva-36127DOI: 10.1108/EBR-07-2018-0122ISI: 000486505500007Scopus ID: 2-s2.0-85073073877OAI: oai:DiVA.org:hj-36127DiVA, id: diva2:1110102
Available from: 2017-06-15 Created: 2017-06-15 Last updated: 2019-10-25Bibliographically approved
In thesis
1. Exploring design-driven innovation: A study on value creation by SMEs in the Swedish wood products industry
Open this publication in new window or tab >>Exploring design-driven innovation: A study on value creation by SMEs in the Swedish wood products industry
2017 (English)Licentiate thesis, comprehensive summary (Other academic)
Abstract [en]

Design-driven innovation, focused on the innovation of product meanings, provides a new perspective to better understand the contribution of design to innovation. Additionally, it enables new opportunities for value creation. At small and medium-sized enterprises (SMEs) in the Swedish wood products industry there is a need for such new value creation in order to remain competitive. However, design-driven innovation is not yet common in this context. Furthermore, there is little research on the innovation of product meanings focused on value creation. Therefore, the aim of this research is to explore value creation through design-driven innovation, in the context of SMEs in the Swedish wood products industry. This research addresses what value might be expected from design-driven innovation, as well as what enables and hinders this value creation. 

To address the aim, three studies have been conducted which are described in four appended papers. The studies consist of one systematic literature review and two case studies. The findings demonstrate that design-driven innovation contributes to value creation by focusing on product meanings, which intentionally addresses both tangible and intangible needs and therefore increases the perceived value of products. This research identified five facets of design-driven innovation which provide a structure to discuss what enables and hinders value creation. These are: (1) understanding new product meanings, (2) knowledge generation, (3) actors and collaborations, (4) capabilities, and (5) process. The facets can be seen as the origin of both enablers and barriers to value creation through design-driven innovation, depending on how they are addressed. Moreover, this research suggests that whether or not value is created is further influenced by the SMEs, their networks and the context in which they operate.

Place, publisher, year, edition, pages
Jönköping: Jönköping University, School of Engineering, 2017. p. 71
Series
JTH Dissertation Series ; 026
Keywords
design-driven innovation, product meaning, value creation, perceived value, SMEs, Swedish wood products industry
National Category
Other Engineering and Technologies
Identifiers
urn:nbn:se:hj:diva-36129 (URN)978-91-87289-27-9 (ISBN)
Supervisors
Available from: 2017-06-15 Created: 2017-06-15 Last updated: 2017-06-15Bibliographically approved

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De Goey, HeleenHilletofth, PerEriksson, David

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