This half-day workshop promotes a hands-on approach to recent developments in transmedia storytelling and its application to journalism and interactive documentary (iDoc). Transmedia journalism, as well as any other application of transmedia storytelling in fictional and nonfictional realms, is characterized by the involvement of (a) multiple media platforms; (b) content expansion; and (c) audience engagement. The premise of iDocs is the active flow of information. With the support of digital technologies, iDocs presuppose that the user must be able to (physically) do something, which implies the audience can form its own storyline by choosing the path to experience the story, watching a video, seeing a photo, etc. The workshop starts with an introduction to the primordial role of transmedia audiences, the relationship between transmedia journalism and iDocs, and cases studies that illustrate the theory. The participants, organized in groups, work together to experience how to transform a single news story into a transmedia project.