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Copyright in Social Media: A Preparatory Study in Access to Protected YouTube Clips
Högskolan i Jönköping, Internationella Handelshögskolan, IHH, Redovisning och Rättsvetenskap.
2011 (engelsk)Independent thesis Basic level (degree of Bachelor), 10 poäng / 15 hpOppgave
Abstract [en]

Social media, such as YouTube, contain different types of information provided by the users. Because of the popularity and ability to reach out to others, coprorations might want to use this information in its advertising. However, some of the information is copyright protected works. How can a coproration use the limitations in the copyright protection to its advantage? Even when it is allowed to use the work with regard to the limitations in the copyright protection, attention must be paid to personal information and marketing provisions. This bachelor's thesis disclosures the method by which a work or the information is legally eccessed for advertising purposes.

sted, utgiver, år, opplag, sider
2011. , s. 27
Emneord [sv]
Limitations in copyright protection, social media, advertisement, personal information, marketing, scope of protection.
HSV kategori
Identifikatorer
URN: urn:nbn:se:hj:diva-17747OAI: oai:DiVA.org:hj-17747DiVA, id: diva2:507573
Presentation
2011-05-19, 15:10 (engelsk)
Uppsök
Social and Behavioural Science, Law
Veileder
Examiner
Tilgjengelig fra: 2012-03-08 Laget: 2012-03-05 Sist oppdatert: 2012-03-08bibliografisk kontrollert

Open Access i DiVA

Copyright in Social Media, Anna Vintersvärd(455 kB)299 nedlastinger
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