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You Can Build It, But Will They Come: Not-For-Profit Media Competition for Audiences
Shaver, Dan
Jönköping University, Jönköping International Business School, JIBS, ESOL (Entrepreneurship, Strategy, Organization, Leadership). Jönköping University, Jönköping International Business School, JIBS, Media, Management and Transformation Centre (MMTC).
2010 (English)
Conference paper, Published paper (Refereed)
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2010.
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URN:
urn:nbn:se:hj:diva-14405
OAI: oai:DiVA.org:hj-14405
DiVA, id:
diva2:390689
Conference
AEJMC 2010 Annual Conference--Media Management and Economics Division
Available from:
2011-01-23
Created:
2011-01-23
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JIBS, Media, Management and Transformation Centre (MMTC)
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v. 2.35.9
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