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Krueger, Norris
Publications (5 of 5) Show all publications
Swartz, E., Welsh, D. H. B., Krueger, N. & Tello, S. (2024). Engagement through boundary spanning: insights from US entrepreneurship educators. International Journal of Entrepreneurship and Small Business, 51(3), 281-300
Open this publication in new window or tab >>Engagement through boundary spanning: insights from US entrepreneurship educators
2024 (English)In: International Journal of Entrepreneurship and Small Business, ISSN 1476-1297, E-ISSN 1741-8054, Vol. 51, no 3, p. 281-300Article in journal (Refereed) Published
Abstract [en]

This paper examines how the institutional role of entrepreneurship educators influences how they span boundaries and engage students and communities. We examine boundary-spanning behaviours based on four types of orientations among individuals involved in higher education - technical-practical, socio-emotional, community and organizational. We used survey data to identify how entrepreneurship educators at higher education institutions engaged stakeholders before the onset of the COVID-19 pandemic. Findings suggest that the institutional role appears to correlate with boundary-spanning orientation. Faculty reported involvement in boundary-spanning and engagement activities, albeit to significantly lower degrees than other participants involved in entrepreneurship education and administration. This paper summarizes the results of university engagement and the roles that had emerged in entrepreneurship education just before the COVID-19 pandemic. We propose a model for 21st-century engagement and document entrepreneurship education roles evolving in concert with the needs of the entrepreneurial ecosystem.

Place, publisher, year, edition, pages
InderScience Publishers, 2024
Keywords
entrepreneurship education, academic engagement, university entrepreneurship, entrepreneurial ecosystem, roles
National Category
Business Administration
Identifiers
urn:nbn:se:hj:diva-63391 (URN)10.1504/IJESB.2024.136392 (DOI)001215691600007 ()2-s2.0-85184025760 (Scopus ID)HOA;intsam;63391 (Local ID)HOA;intsam;63391 (Archive number)HOA;intsam;63391 (OAI)
Available from: 2024-01-19 Created: 2024-01-19 Last updated: 2024-06-14Bibliographically approved
Kariv, D., Krueger, N., Kashy, G. & Cisneros, L. (2024). Process innovation is technology transfer too! How entrepreneurial businesses manage product and process innovation. Journal of Technology Transfer, 49, 1762-1786
Open this publication in new window or tab >>Process innovation is technology transfer too! How entrepreneurial businesses manage product and process innovation
2024 (English)In: Journal of Technology Transfer, ISSN 0892-9912, E-ISSN 1573-7047, Vol. 49, p. 1762-1786Article in journal (Refereed) Published
Abstract [en]

Expanding upon Mansfield's framework (In: R&D, patents, and productivity. University of Chicago Press, pp 127–154, 1984; Am Econ Rev 78(2):223–228, 1988), this study seeks to unravel the foundational drivers influencing product and process innovation. Addressing the prevailing bias in research towards product innovation, tis study aims at highlighting the imperative role of process innovation in enhancing business competitiveness. In our study encompassing 509 entrepreneurs from Quebec, we used mixed methods to explore stakeholder relationship strategies—differentiated by bridging and buffering—and growth aspirations, as innovation drivers. Findings show that implementing bridging strategies, marked by expanded external connections and collaboration, stimulates both product and process innovation. However, the pursuit of process innovation concurrently attracts buffering strategies, entailing stringent secrecy and limited transparency to uphold the business independence. Our findings prove the business vulnerability when developing process innovation. Moreover, our study illuminates the pivotal role of growth aspirations in steering innovation, manifested in either collaborative (bridging) or protective (buffering) approaches, providing novel insights into the prevailing forces driving innovation. Our research contributes to current research by revealing the pivotal role of process innovation in shaping the innovation landscape. Elucidating innovation drivers enhances our understanding of the multifaceted dynamics fostering both product and process innovation, providing a framework for future investigations.

Place, publisher, year, edition, pages
Springer, 2024
Keywords
Product innovation, Process innovation, Bridging/bufering strategy, Growth aspiration
National Category
Business Administration
Identifiers
urn:nbn:se:hj:diva-63390 (URN)10.1007/s10961-023-10061-7 (DOI)001141903900001 ()2-s2.0-85182183494 (Scopus ID);intsam;1829420 (Local ID);intsam;1829420 (Archive number);intsam;1829420 (OAI)
Available from: 2024-01-19 Created: 2024-01-19 Last updated: 2024-12-17Bibliographically approved
Kariv, D., Krueger, N., Cisneros, L. & Kashy-Rosenbaum, G. (2023). Embedding the marketing angle into the pursuit of entrepreneurial propensity: roles of perceived feasibility and desirability and stakeholders' support. International Journal of Entrepreneurial Behaviour & Research
Open this publication in new window or tab >>Embedding the marketing angle into the pursuit of entrepreneurial propensity: roles of perceived feasibility and desirability and stakeholders' support
2023 (English)In: International Journal of Entrepreneurial Behaviour & Research, ISSN 1355-2554, E-ISSN 1758-6534Article in journal (Refereed) Epub ahead of print
Abstract [en]

Purpose: This study endeavors to decode the propensity for entrepreneurial action by addressing the perceptions of feasibility and desirability stemming from entrepreneurs' and non-entrepreneurs’ appraisal of holding marketing capabilities; complemented by the direct and indirect effects of market stakeholders' support, assessed as bridging or buffering the entrepreneurial action.

Design/methodology/approach: Three groups were formed from a random sample of 1,957 Canadian (from Quebec) respondents to an online questionnaire: non-entrepreneurs with low entrepreneurial intentions, non-entrepreneurs with high entrepreneurial intentions and entrepreneurs with high entrepreneurial intentions.

Findings: The analyses revealed salient effects of perceptions of feasibility and desirability, coupled with appraisals of possessing marketing capabilities, on entrepreneurial propensity; and their strengthened relations when obtaining stakeholders' support. Overall, the results suggest that perceived market feasibility and market desirability are prominent factors in differentiating between entrepreneurial and non-entrepreneurial action, and the type and function of stakeholders' support are prominent in differentiating between intentions.

Practical implications: Practical implications include facilitating the transmission of marketing knowledge to novice entrepreneurs through higher education and the ecosystem.

Originality/value: The authors show that perceptions of feasibility and desirability are particularly dependent on the entrepreneur's perceived marketing capabilities and perceptions of entrepreneurial ecosystem supportiveness. This study thus captures a fuller range of the intentions–action relationship by gauging the unidimensional approach to entrepreneurial action through intertwining attributes at the individual and market levels. It takes a new look at feasibility and desirability through marketing capabilities; and offers a more robust classification of stakeholders' support—institution/people, bridging/buffering. Practical implications include facilitating the transmission of marketing knowledge to novice entrepreneurs through higher education and the ecosystem. 

Place, publisher, year, edition, pages
Emerald Group Publishing Limited, 2023
Keywords
Entrepreneurial propensity, Feasibility/desirability, Marketing capabilities, Stakeholder support
National Category
Business Administration
Identifiers
urn:nbn:se:hj:diva-63389 (URN)10.1108/IJEBR-02-2022-0171 (DOI)000948761000001 ()2-s2.0-85150602794 (Scopus ID)
Available from: 2024-01-19 Created: 2024-01-19 Last updated: 2024-01-19
Krueger, N. (2023). From Keynes’ “Animal Spirits” to Human Spirits?: Passion as the Missing Link(s) in Entrepreneurial Intentions. Journal of Asia-Pacific Business, 24(4), 273-289
Open this publication in new window or tab >>From Keynes’ “Animal Spirits” to Human Spirits?: Passion as the Missing Link(s) in Entrepreneurial Intentions
2023 (English)In: Journal of Asia-Pacific Business, ISSN 1059-9231, E-ISSN 1528-6940, Vol. 24, no 4, p. 273-289Article in journal (Refereed) Published
Abstract [en]

Passion seems remarkably important to entrepreneurial behavior and research has done well to explicate its impact, which needs to be celebrated. It also seems to have an outsized effect on entrepreneurial cognition, in particular, entrepreneurial intentions. But how does passion influence intentions? This essay offers a set of possible (and nonexclusive) pathways for passion to affect intent, giving us an agenda for assessing Keynes's assertion of ”animal spirits” as a prime mover of economic decision making under uncertainty. We invite the reader to join this line of research. 

Place, publisher, year, edition, pages
Taylor & Francis, 2023
Keywords
entrepreneurial cognition, entrepreneurial intentions, entrepreneurial passion, passion, cognition, cultural tradition, decision making, entrepreneur
National Category
Business Administration
Identifiers
urn:nbn:se:hj:diva-63387 (URN)10.1080/10599231.2023.2260297 (DOI)2-s2.0-85171638571 (Scopus ID)
Available from: 2024-01-19 Created: 2024-01-19 Last updated: 2024-01-19Bibliographically approved
Brazeal, D. V., Krueger, N. & Van Esch, C. (2023). Innovations as Art: Using the Childhood Magic of Play-Doh™ to Craft Entrepreneurial Ideas. Management Teaching Review
Open this publication in new window or tab >>Innovations as Art: Using the Childhood Magic of Play-Doh™ to Craft Entrepreneurial Ideas
2023 (English)In: Management Teaching Review, ISSN 2379-2981Article in journal (Refereed) Epub ahead of print
Abstract [en]

Once assumed the sole province of musicians and artists, creativity classes abound in business schools as a critical component of entrepreneurship curricula. The exercises explained in this article, designed for a creativity or entrepreneurship class, but equally applicable for strategic management or even engineering classes, address the ubiquitous question of how to recognize and stimulate potentially lucrative ideas. Two exercises are sequentially paired to help students first identify business opportunities and then imaginatively craft potentially feasible business ideas. The Zeitgeist Exercise allows students to brainstorm business trends and radical innovations using PESTEL, then list or draw their observations on an expansive whiteboard, thereby capturing the intellectual climate of our times. The tactile nature of Play-Doh™ Exercise encourages students to playfully explore solutions to opportunities identified in the first exercise. Students may mold trademarks or artifacts that symbolize their innovation or the innovation itself. 

Place, publisher, year, edition, pages
Sage Publications, 2023
Keywords
creativity, entrepreneurship, flow, innovation, zeitgeist
National Category
Business Administration
Identifiers
urn:nbn:se:hj:diva-63388 (URN)10.1177/23792981231185712 (DOI)2-s2.0-85164587909 (Scopus ID)
Available from: 2024-01-19 Created: 2024-01-19 Last updated: 2024-01-19
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