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Luna-Cortés, GonzaloORCID iD iconorcid.org/0000-0002-6386-7483
Publications (10 of 45) Show all publications
Luna-Cortés, G. (2024). A systematic literature review of the stereotype content model in the fields of psychology and marketing: main themes examined in the literature and an agenda for future research in marketing. Frontiers in Psychology, 15, Article ID 1392629.
Open this publication in new window or tab >>A systematic literature review of the stereotype content model in the fields of psychology and marketing: main themes examined in the literature and an agenda for future research in marketing
2024 (English)In: Frontiers in Psychology, E-ISSN 1664-1078, Vol. 15, article id 1392629Article, review/survey (Refereed) Published
Abstract [en]

The stereotypes content model indicates that two traits (i.e., warmth and competence) govern individuals' impression formation. The great variety of research that has used this theory since the early 2000s leads to a need for a structured overview of prior findings. The goal of this study is to provide a concise map of research streams and present a research agenda. We conducted a systematic literature review of 955 articles. A bibliographic coupling analysis showed four clusters, i.e., (1) the general theoretical foundations of the SCM, (2) the societal impact of key stereotypes (with emphasis on gender), (3) research in clinical psychology and child development, and (4) marketing. Taking a closer look at research in marketing (using co-occurrence analysis), six research streams were identified, including research on branding, country-of-origin, front-line service providers, prosocial consumer behavior, perception of endorsers, and, more recently, on artificial intelligence (AI). The review presents key findings and research gaps across these topics. Finally, we reviewed the few articles that, although not falling into these streams, opened important research veins. This process provided the essential information to present a promising and complete research agenda, to continue building knowledge with impactful implications in different contexts.

Place, publisher, year, edition, pages
Frontiers Media S.A., 2024
Keywords
stereotype content model, warmth, competence, agency, communion, systematic literature review
National Category
Business Administration Psychology
Identifiers
urn:nbn:se:hj:diva-64979 (URN)10.3389/fpsyg.2024.1392629 (DOI)001236966300001 ()38831949 (PubMedID)2-s2.0-85195254244 (Scopus ID)GOA;;957888 (Local ID)GOA;;957888 (Archive number)GOA;;957888 (OAI)
Available from: 2024-06-17 Created: 2024-06-17 Last updated: 2024-06-17Bibliographically approved
Luna-Cortés, G., López-Bonilla, J. M. & López-Bonilla, L. M. (2024). Co-Innovation in Dark Tourism: Quality and Type of Tourists’ Ideas Before vs. After the Visit. Leisure Sciences
Open this publication in new window or tab >>Co-Innovation in Dark Tourism: Quality and Type of Tourists’ Ideas Before vs. After the Visit
2024 (English)In: Leisure Sciences, ISSN 0149-0400, E-ISSN 1521-0588Article in journal (Refereed) Epub ahead of print
Abstract [en]

Building on prior findings on co-innovation and dark tourism, this research examined if and how the experiential stage (before vs. after the visit) affects the quality and the type of ideas provided by tourists. Four hundred visitors shared new ideas for a dark tourism experience, in Medellin (Colombia). Half of the sample was interviewed before visiting the site and the other half after the visit. The results show that before the visit (i.e. less information: higher cognitive flexibility and lower functional fixedness) the respondents provided more original ideas. After the visit, their ideas were rated higher in terms of feasibility and persuasiveness. Furthermore, tourists showed higher morbid curiosity before the visit, leading to morbid ideas. After the visit, curiosity about history and empathy increased, leading to educational ideas. The results can help managers to set goals for co-innovation at dark tourism sites, by considering the different experiential stages.

Place, publisher, year, edition, pages
Taylor & Francis, 2024
Keywords
Co-innovation, creativity, dark tourism, empathy, history, morbid curiosity
National Category
Business Administration
Identifiers
urn:nbn:se:hj:diva-65993 (URN)10.1080/01490400.2024.2390048 (DOI)001291195900001 ()2-s2.0-85201066298 (Scopus ID)HOA;intsam;966540 (Local ID)HOA;intsam;966540 (Archive number)HOA;intsam;966540 (OAI)
Available from: 2024-08-19 Created: 2024-08-19 Last updated: 2024-08-26
Luna-Cortés, G., López-Bonilla, L. M. & López-Bonilla, J. M. (2024). Examining tourists’ perception of changes in contextual cues at the destination and the effect on automatic sustainable eating behavior. Journal of Foodservice Business Research
Open this publication in new window or tab >>Examining tourists’ perception of changes in contextual cues at the destination and the effect on automatic sustainable eating behavior
2024 (English)In: Journal of Foodservice Business Research, ISSN 1537-8020, E-ISSN 1537-8039Article in journal (Refereed) Epub ahead of print
Abstract [en]

The attitude-behavior gap has been largely supported in sustainable tourism, but it still contrasts with findings that show a positive effect of environmental concern on tourists’ sustainable behavior. To investigate some missing links between these prior findings, we build on recent research on automaticity. Using a sample of 535 tourists from Spain, we examine the effect of a series of variables on tourists’ perception of change in internal and external cues, which, according to the Theory of Habit Formation, can cause a break of habit (i.e. automatic behavior). In addition, we investigated the moderating role of environmental concern in the relationship of automaticity with a series of sustainable eating behaviors. The results show that novelty seekers (a personality trait), seeking escapism (a motivational factor), and searching for the self (an identity factor) are positively associated with a perception of change in internal and external cues during vacations (in comparison with the cues perceived at home), which in turn influence lower automaticity in this context. Automaticity leads to sustainable eating behavior during vacations only among tourists who show high environmental concern and, as a result, conduct sustainable eating practices at home. Tourists who rate low in environmental concern do not show sustainable eating behavior during vacations, regardless of the level of automaticity of their actions. The results provide evidence of why environmentally concerned consumers behave unsustainably toward food when they travel, filling identified gaps in the literature.

Place, publisher, year, edition, pages
Taylor & Francis, 2024
Keywords
attitude-behavior gap, automaticity, environmental concern, Habit, sustainable eating behavior
National Category
Business Administration
Identifiers
urn:nbn:se:hj:diva-66048 (URN)10.1080/15378020.2024.2391167 (DOI)2-s2.0-85201397458 (Scopus ID)HOA;intsam;968285 (Local ID)HOA;intsam;968285 (Archive number)HOA;intsam;968285 (OAI)
Available from: 2024-08-27 Created: 2024-08-27 Last updated: 2024-08-27
Luna-Cortés, G. (2024). Managing students’ illusion of control in higher education: effect on unrealistic optimism and expectancy disconfirmation. Higher Education
Open this publication in new window or tab >>Managing students’ illusion of control in higher education: effect on unrealistic optimism and expectancy disconfirmation
2024 (English)In: Higher Education, ISSN 0018-1560, E-ISSN 1573-174XArticle in journal (Refereed) Epub ahead of print
Abstract [en]

Prior studies showed that optimism has positive benefits for students in higher education. However, research indicates different types of optimism, including the unrealistic optimism associated with the illusion of control. The literature review showed a lack of research on the effect of the illusion of control among students in higher education. Two studies were conducted to fill this gap. In Study 1 (N = 210), university students responded to two surveys: one before oral presentations in class (measuring illusion of control and unrealistic optimism) and another after they received their grades for the presentations (measuring disconfirmation and satisfaction). The results show that the illusion of control is positively associated with unrealistic optimism, which leads to disconfirmation and dissatisfaction. Study 2 was a between-subjects design experiment (condition (N = 102) vs. control (N = 102)) that tested a stimulus to mitigate the illusion of control in this context. The results of Study 2 show that explaining to students their inability to control some variables during the presentation helps to reduce the illusion of control. This influences lower unrealistic optimism and disconfirmation, leading to higher satisfaction after the presentations. When testing moderating effects of demographics among these relationships, we found that gender moderates the effect of the stimulus used to reduce the illusion of control, with females showing a significantly higher decrease in this bias in comparison with male students. Based on these findings, we provide recommendations that can help to decrease the illusion of control in the context of higher education, with benefits for students and educators.

Place, publisher, year, edition, pages
Springer, 2024
Keywords
Expectancy disconfirmation, Illusion of control, Satisfaction, Unrealistic optimism
National Category
Business Administration Educational Sciences
Identifiers
urn:nbn:se:hj:diva-63872 (URN)10.1007/s10734-024-01212-2 (DOI)001187392400001 ()2-s2.0-85188085468 (Scopus ID)HOA;;943597 (Local ID)HOA;;943597 (Archive number)HOA;;943597 (OAI)
Available from: 2024-03-25 Created: 2024-03-25 Last updated: 2024-04-05
Luna-Cortés, G. & Brady, M. (2024). Measuring Travel Insurance Literacy: Effect on Trust in Providers and Intention to Purchase. Journal of Travel Research
Open this publication in new window or tab >>Measuring Travel Insurance Literacy: Effect on Trust in Providers and Intention to Purchase
2024 (English)In: Journal of Travel Research, ISSN 0047-2875, E-ISSN 1552-6763Article in journal (Refereed) Epub ahead of print
Abstract [en]

Recent research suggests that some deficiencies in the insurance industry might be associated with tourists’ lack of knowledge. However, the literature does not present a tool that captures objective knowledge of travel insurance literacy. This research presents a comprehensive, multi-step scale development process resulting in a 15-item scale, which measures objective knowledge about travel insurance terms, regulations, and processes. The results show that travel insurance literacy is associated with trust in sellers. Although no relationship was found between travel insurance literacy and perceived travel risks, these two constructs influence purchase intention. The results also show that there is no relationship between subjective knowledge (self-assessment literacy) and objective knowledge (ratings on the scale). Hence, the research presents a new measurement tool that differs from self-assessment scales prevailing in the tourism literature, opening new opportunities for literacy constructs in the field. Finally, the findings present key managerial implications for the insurance industry.

Place, publisher, year, edition, pages
Sage Publications, 2024
Keywords
knowledge, literacy, perceived risk, purchase intention, travel insurance, trust
National Category
Business Administration
Identifiers
urn:nbn:se:hj:diva-63437 (URN)10.1177/00472875231220944 (DOI)001141971300001 ()2-s2.0-85182171804 (Scopus ID)HOA;intsam;933495 (Local ID)HOA;intsam;933495 (Archive number)HOA;intsam;933495 (OAI)
Available from: 2024-01-29 Created: 2024-01-29 Last updated: 2024-01-29
Luna-Cortés, G. (2024). Research on literacy in tourism: A review and future research agenda. Journal of Hospitality, Leisure, Sport & Tourism Education, 34, Article ID 100487.
Open this publication in new window or tab >>Research on literacy in tourism: A review and future research agenda
2024 (English)In: Journal of Hospitality, Leisure, Sport & Tourism Education, E-ISSN 1473-8376, Vol. 34, article id 100487Article, review/survey (Refereed) Published
Abstract [en]

The different characteristics of literacy scales in tourism, together with the variety of constructs, the methods and samples used, lead to a need for a structured overview of prior research in the field. Through a systematic review of the literature, the purpose of this practice paper is to present a concise view of the methods, samples and literacy scales used in tourism, as well as a synthesis of prior findings on the effects of literacy constructs on perceptions, intentions, and behavioral variables. Based on the review, this practice paper presents a research agenda on literacy in tourism.

Place, publisher, year, edition, pages
Elsevier, 2024
Keywords
Hospitality, Knowledge, Leisure, Literacy, Skill, Systematic review
National Category
Business Administration
Identifiers
urn:nbn:se:hj:diva-63875 (URN)10.1016/j.jhlste.2024.100487 (DOI)001202635600001 ()2-s2.0-85186517922 (Scopus ID)HOA;;943603 (Local ID)HOA;;943603 (Archive number)HOA;;943603 (OAI)
Available from: 2024-03-25 Created: 2024-03-25 Last updated: 2024-04-30Bibliographically approved
Luna-Cortés, G., López-Bonilla, L. M. & López-Bonilla, J. M. (2024). The moderating role of perceived brand globalness on the effects of consumers’ attitude during periods of political controversies: three interconnected studies following marketing analytics’ best practices. Journal of Marketing Analytics
Open this publication in new window or tab >>The moderating role of perceived brand globalness on the effects of consumers’ attitude during periods of political controversies: three interconnected studies following marketing analytics’ best practices
2024 (English)In: Journal of Marketing Analytics, ISSN 2050-3318, E-ISSN 2050-3326Article in journal (Refereed) Epub ahead of print
Abstract [en]

The purpose of this research is to test the moderating role of perceived brand globalness (PBG) on consumer unfavourable attitudes and buying intention towards brands associated with a conflicting political belief. Three studies were conducted. Study 1 (N = 228) examines the effect of a brand being associated with a conflicting political belief on attitude and buying intention. Study 2 (N = 212) tests the moderating role of PBG among these relationships. Study 3 (N = 126) tests the moderating role of PBG for a service brand and adds the mediating role of self-congruity. We followed marketing analytics best practices to examine causal effects of manipulated stimuli. We also examined the psychometric characteristics of the data-collection tool and tested direct relationships between variables. Additionally, we used percentile bootstrap confidence intervals, with PROCESS-Macro, to test mediating effects in the theoretical model. The studies include moderating analyses and analysis of variance. The results show that the association of a brand with a conflicting political belief negatively influences perceived self-congruity, which leads to an unfavourable attitude and, in turn, to a lower buying intention. Presenting a brand as global mitigates such unfavourable effects. The moderating effect of PBG is confirmed for a tangible product and for a service brand.

Place, publisher, year, edition, pages
Springer, 2024
Keywords
Attitude, Perceived brand globalness, Political conflicts, Purchase intention, Self-congruity
National Category
Business Administration
Identifiers
urn:nbn:se:hj:diva-63731 (URN)10.1057/s41270-024-00291-5 (DOI)001169085000001 ()2-s2.0-85185472395 (Scopus ID)HOA;intsam;940320 (Local ID)HOA;intsam;940320 (Archive number)HOA;intsam;940320 (OAI)
Available from: 2024-03-04 Created: 2024-03-04 Last updated: 2024-03-08
Luna-Cortés, G. (2023). Research on Yachting: A Systematic Review of the Literature. Tourism in Marine Environments, 18(1-2), 47-58
Open this publication in new window or tab >>Research on Yachting: A Systematic Review of the Literature
2023 (English)In: Tourism in Marine Environments, ISSN 1544-273X, E-ISSN 2169-0197, Vol. 18, no 1-2, p. 47-58Article, review/survey (Refereed) Published
Abstract [en]

The multidisciplinary nature of research on yachting leads to a need for a synthesis of prior findings. To fill this gap, this article presents a systematic review of the literature. Although the search conducted uses terms such as sailboat and cruising, the study focuses on yachting, including both ownership or chartering. The review provides first a descriptive view of the fields, journal outlets, authors, and years of publications. Next, the study shows four mainstreams identified: (1) innovation, (2) consumer experience (3) sustainability, and (4) yacht-related events. Based on the description of prior findings, future research needs are identified.

Place, publisher, year, edition, pages
Cognizant Communication Corporation, 2023
Keywords
America’s Cup, Consumer experience, Innovation, Sustainability, Tourism, Yachting
National Category
Business Administration
Identifiers
urn:nbn:se:hj:diva-62508 (URN)10.3727/154427323X16756164952197 (DOI)2-s2.0-85170288394 (Scopus ID)
Available from: 2023-09-20 Created: 2023-09-20 Last updated: 2024-03-26Bibliographically approved
Luna-Cortés, G. (2023). The use of virtual social networks during the anticipatory phase to reduce perceived crime risk and increase trust in organizers. International Journal of Event and Festival Management
Open this publication in new window or tab >>The use of virtual social networks during the anticipatory phase to reduce perceived crime risk and increase trust in organizers
2023 (English)In: International Journal of Event and Festival Management, ISSN 1758-2954, E-ISSN 1758-2962Article in journal (Refereed) Epub ahead of print
Abstract [en]

Purpose

Academics recently identified a lack of research regarding who should guide interactions in virtual social networks when risks appear. Data shows that organizers are usually less active than other users in this context, which can lead to negative reactions among attendees. This research examines if and how virtual social network communication guided by an official source (vs a nonofficial source vs control group) reduces perceived crime risks and trust before the event, leading to lower ambivalence and higher intention to attend. The study was conducted in Colombia, a country where many individuals face this type of risk.

Design/methodology/approach

First-year university students (N = 210) from Colombia were invited to a “Welcome Cocktail”. Two weeks before the cocktail, they were divided into three groups (70 per condition) to receive information. In Group 1, participants were invited to be part of a WhatsApp group administered by one of the organizers. In Group 2, they participated in a WhatsApp group administered by a student. Group 3 was the control (i.e. no virtual communication established before the event). One week after the meeting, they were gathered again and answered a questionnaire, which measured perceived crime risk, trust, ambivalence and intention to attend.

Findings

Participants in the WhatsApp group administered by an official source perceived lower risk and higher trust in the organizers, which led to lower ambivalence towards the event and higher intention to attend it. The relationship between ambivalence and intention to attend is moderated by the nationality of the participants (locals vs foreigners), such as, at equal levels of ambivalence, foreigners show lower intention to attend the event.

Originality/value

This is the first study that compares different approaches on a virtual social network to reduce perceived crime risk in event management. The results present new findings on how the presence of an official source can mitigate this risk, and which potential attendees (i.e. locals vs foreigners) are especially benefited from it. The findings are particularly useful for managers in regions where attendees face crime risks every day, and might feel low trust towards public and private institutions, such as in Colombia.

Place, publisher, year, edition, pages
Emerald Group Publishing Limited, 2023
Keywords
Virtual social networks, Crime risk, Trust in organizers, Ambivalence, Intention to attend
National Category
Social Anthropology
Identifiers
urn:nbn:se:hj:diva-60242 (URN)10.1108/IJEFM-12-2022-0097 (DOI)000975110800001 ()2-s2.0-85153617276 (Scopus ID)
Available from: 2023-04-25 Created: 2023-04-25 Last updated: 2024-03-26
Luna-Cortés, G. (2022). Companion Dog Routine Inventory: Scale Validation and the Effect of Routine on the Human–Dog Relationship. Anthrozoos, 35(4), 527-544
Open this publication in new window or tab >>Companion Dog Routine Inventory: Scale Validation and the Effect of Routine on the Human–Dog Relationship
2022 (English)In: Anthrozoos, ISSN 0892-7936, E-ISSN 1753-0377, Vol. 35, no 4, p. 527-544Article in journal (Refereed) Published
Abstract [en]

The dimensions and effects of the construct “child routine” have been broadly investigated in the field of social psychology. Three studies were conducted to adapt this construct to the field of human–animal relationships and to measure dog routine. The procedure included the initial item generation and item reduction process. Study 1 was conducted to examine the dimensionality, reliability, and validity of the scale. A total of 245 dog owners from Bogotá (Colombia) participated in this study. The results revealed four dimensions to measure the construct: (1) daily activities, (2) exercise, (3) discipline, and (4) family time. The reliability and validity of the scale were accepted. Study 2 was conducted to test the reliability of the scale in another country and in a different language (German). This study included an analysis of the nomological validity of the scale by examining the association between dog routine and canine behavioral problems. A total of 154 dog owners from Ingolstadt (Germany) participated in this study. The results supported the reliability and validity of the scale. Additionally, the results showed that a consistent routine is associated with reduced behavioral problems. Study 3 was performed to validate the scale in a third language (English) and to examine the associations between dog routine and behavioral problems, owner satisfaction, and intention to abandon the dog. A total of 182 English-speaking dog owners from Ingolstadt (Germany) participated in this study. The results showed that a consistent routine is associated with reduced behavioral problems, which is associated with higher owner satisfaction and reduced intention to abandon the animal. The implications of these results in the field of human–animal relationships and thoughts on future research are presented.

Place, publisher, year, edition, pages
Taylor & Francis, 2022
Keywords
Abandonment, discipline, dog, human–animal interaction, routine, scale, language, adult, Article, confirmatory factor analysis, construct validity, daily life activity, diagnostic procedure, dog routine inventory, exercise, exploratory factor analysis, family, female, human, human experiment, human-animal interaction, internal consistency, interview, male, nonhuman, problem behavior, questionnaire, satisfaction, self concept, social psychology, Bavaria, Colombia, Germany, Ingolstadt
National Category
Social Psychology Animal and Dairy Science
Identifiers
urn:nbn:se:hj:diva-60075 (URN)10.1080/08927936.2021.2012340 (DOI)000738447400001 ()2-s2.0-85122235642 (Scopus ID)
Available from: 2023-04-12 Created: 2023-04-12 Last updated: 2023-04-12Bibliographically approved
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ORCID iD: ORCID iD iconorcid.org/0000-0002-6386-7483

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